200+ applicants

Company

Original Job Post

Autodesk · 2 days ago

Lead Analyst, Web Analytics, Digital eCommerce

San Francisco, CA

Full-time

Hybrid

Senior Level

$86K/yr - $148K/yr

3+ years exp

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3D TechnologyArchitecture

H1B Sponsorship

Comp. & Benefits

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Responsibilities

Collaborate with our teams to understand complex analytical challenges and identify opportunities for Web Analytics-driven solutions.

Collect and analyze website performance data, including traffic, conversion rates, bounce rates, and user behavior to monitor trends and identify opportunities.

Create regular reports and dashboards, summarizing important findings and presenting applicable insights to the Digital eCommerce team and other stakeholders.

Support in the planning and evaluation of proper tagging of relevant web properties.

Perform customer segmentation and cohort analysis to understand the digital behavior and preferences of different customer groups, including product performance and customer experience.

Collaborate with Digital marketing team in tracking the effectiveness of online advertising campaigns, including click-through rates, conversion attribution, and return on ad spend (ROAS).

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

MarketingWeb AnalyticsData AnalysisGoogle AnalyticsAdobe AnalyticsSQLCloud-based Data PlatformsData PreprocessingDigital MarketingECommerce AnalyticsSubscription BusinessesWeb TechnologiesTracking Implementations

Required

Bachelor’s degree in Business, Marketing, Data Science, Statistics, Economics.

At least 3 or more years of experience in Marketing and Web Analytics

Proficiency in data analysis tools and platforms, including Google Analytics, Adobe Analytics, or similar analytics software.

Experience working with large and complex datasets.

Familiarity with web technologies and tracking implementations, including tagging, pixels, and cookies.

Expertise in SQL; experience working in cloud-based data platforms

Knowledge of data preprocessing, cleaning, and analysis techniques.

Solid knowledge of digital marketing/sales and eCommerce analytics and subscription businesses

Benefits

Health and financial benefits

Time away

Everyday wellness

Company

Autodesk

Glassdoor

4.3

Autodesk develops 3D design software for use in the architecture, engineering, construction, and media industries.

Founded in 1982

San Francisco, California, USA

10,001+ employees

http://www.autodesk.com

H1B Sponsorship

Autodesk has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (196)

2022 (321)

2021 (326)

2020 (297)