Cognition Controls · 4 hours ago

Lead Generation Specialist

United States

Full-time

Remote

Entry Level

1+ years exp

Maximize your interview chances

Energy

Hiring Manager

Doug Eden

Insider Connection @Cognition Controls

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Data Research and List Building: Our Lead Generation Specialist will be tasked with researching and building lists of potential customers based on specific criteria such as industry, company size, job function, and location.

Hubspot Campaign Development and Execution: The Lead Generation Specialist will use Hubspot to develop and execute targeted outbound campaigns to reach potential customers through various channels such as email, social media, and content marketing.

Lead Qualification and Nurturing: The Lead Generation Specialist will qualify leads by verifying their interest, budget, and authority to purchase, and nurtures them to a CTA by providing relevant and timely information.

Lead Scoring and Handoff: They will score leads in Hubspot based on their behavior and engagement, and hand off qualified leads to the sales team for further conversion.

Track and analyze the performance of lead generation campaigns, identifying areas for improvement and optimizing strategies for better results.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

HubspotB2B SaaSLead QualificationSales Funnel KnowledgeData Research

Required

1+ year Experience using Hubspot Campaigns to drive amplification cadences in B2B SaaS or like technology solutions sales

Experience supporting SaaS sales teams in similar type role

Comfortable speaking on phone and engaging with prospects

Strong written and verbal communications skills.

Practical knowledge of sales funnel stages

Technology savvy, including online tools (Google Meet or like)

You communicate effectively, both internally and externally, and adjust to a diverse audience, including executives, business owners, operations managers, etc.