Lotus Interworks ยท 3 hours ago
Lead Nurturing & Digital Growth Associate
United States
Full-time
Remote
Entry Level
2+ years exp
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Hiring Manager
Uma Jangra
Insider Connection @Lotus Interworks
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Responsibilities
Reach out to potential clients via cold calls to introduce our digital marketing solutions.
Engage leads in meaningful conversations, understand their pain points, and position our services as the ideal solution.
Qualify leads and encourage them to book meetings with the sales team.
Assist in planning, executing, and optimizing paid advertising campaigns across platforms like Google Ads and Facebook Ads.
Collaborate with the marketing team to create compelling content and strategies that drive engagement.
Monitor and analyze campaign performance, providing actionable insights to improve ROI.
Build and maintain strong relationships with US-based clients, ensuring their needs are understood and addressed.
Communicate the value of our services clearly and effectively during client interactions.
Conduct market research to identify potential opportunities for client acquisition.
Stay updated on industry trends and digital marketing best practices to maintain a competitive edge.
Track lead generation and engagement metrics, ensuring alignment with company goals.
Provide regular updates on campaign performance and lead conversion rates.
Qualification
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Required
2+ years of experience in growth marketing, cold calling, digital marketing, or a related field.
Proven success in engaging and converting US-based clients.
Strong communication and interpersonal skills, with the ability to build rapport quickly.
Expertise in cold calling and lead engagement techniques.
Hands-on experience with paid advertising platforms (e.g., Google Ads, Facebook Ads).
Familiarity with CRM tools (e.g., Salesforce, HubSpot) and lead management systems.
Analytical mindset with the ability to interpret data and optimize campaigns.
Deep understanding of the US market and client behavior.
Familiarity with digital marketing strategies, including paid ads, SEO, and content marketing.
Highly self-motivated with a proactive approach to problem-solving.
Ability to work in a fast-paced, target-driven environment.
Strong organizational skills and attention to detail.
Benefits
Competitive Compensation
Professional Growth
Flexibility
Company
Lotus Interworks
Since its founding in 1999, Lotus Interworks, through innovations in hardware, software, systems or applications technologies
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase
