The Knot Worldwide · 1 day ago
Lifecycle Marketing Manager, Vendor
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Responsibilities
Help design and implement marketing campaigns to engage, retain, and maximize value within our vendor base, ensuring their success with TKWW’s vendor solutions.
Leverage customer insights and data to optimize segmentation, messaging/positioning, and channel strategies.
Collaborate with marketing channel owners to launch, track, and optimize customer campaigns. Analyze campaign effectiveness, share key insights, and make recommendations for future growth.
Stay informed about competitors’ strategies and market trends, and take proactive steps in response.
Understand our vendors’ goals, needs, and pain points through self-directed research, and internal data analysis.
Qualification
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Required
At least 8 years of relevant experience.
Ability to work effectively across functions, particularly with product, creative, and channel teams.
Proven ability to manage multiple projects simultaneously, with strong prioritization and organizational skills
Ability to drive work autonomously, excelling in both strategic thinking and hands-on execution.
Ability to thrive in a fast-paced environment and collaborate with all levels of management.
Bachelor’s Degree with a strong academic record.
Preferred
Strong preference for experience in marketing to small businesses
Benefits
Flexible vacation
Generous parental leave
Initiatives that support the growth, development, and happiness of our people
Company
The Knot Worldwide
The Knot Worldwide is a mobile application.
H1B Sponsorship
The Knot Worldwide has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (3)
2022 (5)
2021 (6)
2020 (6)
Funding
Current Stage
Late StageCompany data provided by crunchbase