Snap Finance · 5 days ago
Lifecycle Marketing Specialist
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Business DevelopmentFinance
Comp. & BenefitsH1B Sponsor Likely
Insider Connection @Snap Finance
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Responsibilities
Ideate, develop and execute growth marketing campaigns focused on onboarding, engagement, retention and reactivation, across email and SMS channels. Additional channels that we’ll be seeking to expand into include mobile and web push.
Work cross-functionally with business stakeholders to understand their project needs/goals/objectives, and leverage experience to execute and deliver on those objectives, but also ensure the customer has a positive, seamless experience.
Partner with Marketing Analytics, Lifecycle Strategist, and business stakeholders to define the experimentation strategy to determine the best way to set up new campaigns, programs, and configure tests to achieve desired learnings.
Collaborate with the Lifecycle Strategist, other Lifecycle Ops leads, Analytics, BI, and Dev to oversee campaign execution for these lifecycle programs.
Strategically support data-led campaigns for owned channels and paid media in partnership with Growth Marketing.
Be responsible for developing, sharing results and recommended actions to both senior leadership and business stakeholders throughout the organization.
Qualification
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Required
2-5 yrs experience in a lifecycle marketing role that includes building lifecycle marketing strategies and executing lifecycle campaigns, with heavy experience in the email channel
Experience working with a marketing automation tool to concept, develop, and execute campaigns.
Familiarity with developing email assets (email HTML/CSS)
Ability to influence and work cross-functionally
Excellent organizational skills
Detail oriented to ensure
Analytical, data driven - will leverage consumer insights and data to identify opportunities, prioritize efforts, etc.
Ability to effectively prioritize workload and manage changes in directions
Benefits
Generous paid time off – we encourage you to recharge and spend time with family.
Medical, dental & vision coverage
Employee Assistance Program to support your wellness.
401K with company match
Company-paid life insurance + supplemental options
Company-paid short-term disability, long-term disability, and legal coverage
Company
Snap Finance
Snap Finance is a fintech company that specializes in providing consumer financing and lease-to-own purchase options.
H1B Sponsorship
Snap Finance has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (4)
2022 (16)
2021 (20)
Funding
Current Stage
Late StageTotal Funding
$55.09M2022-09-03Private Equity· $21M
2019-01-01Private Equity· undefined
2015-06-19Series Unknown· $28M
Recent News
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