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Apptad Inc. ยท 2 days ago
Lifesciences Digital Strategist - Director Level
Santa Clara, CA
Full-time
Onsite
Director
5+ years exp
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Responsibilities
Joint responsibility for account growth working with the client partner. Develop and nurture opportunities and provide support to win those opportunities.
Collaborate with Life Sciences clients to understand their commercial objectives, market dynamics, and customer needs, leveraging digital solutions to drive revenue growth and market expansion.
Develop and execute comprehensive digital marketing strategies tailored to the unique challenges and opportunities within the Life Sciences industry, with a focus on Omnichannel, Digital Marketing, and Commercial processes.
Partner with cross-functional teams, including sales, marketing, and IT, to identify opportunities for digital innovation and develop integrated solutions that align with client objectives and business priorities.
Work with healthcare and life sciences clients to assess the current state digital landscape and provide actionable recommendations while adhering to compliance and regulations. Assess current state processes and provide recommendations to optimize ways of working, marketing technology platforms, and data platforms for clients to help drive personalized marketing initiatives. Create and execute omni-channel use cases and campaigns that align to the patient journey. Build implementation plans and roadmaps to achieve marketing goals based on requirements and align to strategic initiatives. Leader of omnichannel capabilities + solutions and Next Best Action SME.
Stay abreast of emerging technologies and industry trends, maintaining a deep understanding of digital marketing best practices and regulatory requirements within the Life Sciences sector.
Act as a trusted advisor to clients, providing strategic guidance and thought leadership on digital transformation initiatives, customer engagement strategies, and technology solutions.
Qualification
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Required
Bachelor's degree in Marketing, Business Administration, Life Sciences, or related field; advanced degree preferred.
Minimum of 5 years of experience in digital marketing, with a focus on the Life Sciences industry and commercial functions.
Proven track record of developing and executing successful digital marketing strategies that drive business results, preferably within an IT services or consulting environment.
Strong understanding of Life Sciences commercial processes, regulatory landscape, and customer journey dynamics, with the ability to translate business requirements into digital solutions.
Proficiency in digital marketing tools and platforms, including marketing automation software, CRM systems, and analytics tools (e.g., Google Analytics, Adobe Analytics).
Excellent communication and presentation skills, with the ability to effectively engage with clients, stakeholders, and cross-functional teams.
Strategic mindset with a customer-centric approach, combined with a passion for innovation and driving digital transformation.
Company
Apptad Inc.
Apptad is Data and Business Analytics consulting company that enables large enterprises tame modern data complexities (variety, volume, velocity, and quality) to extract maximum value from its data assets.
501-1,000 employees
H1B Sponsorship
Apptad Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (36)
2022 (41)
2021 (63)
2020 (62)
Funding
Current Stage
Late StageLeadership Team
A
Arbind Singh
Co-Founder and SVP of Technology
Company data provided by crunchbase
