REI · 6 hours ago
Manager, Digital Merchandising
Seattle, WA
Full-time
Remote
Mid, Senior Level
$111K/yr - $178K/yr
7+ years exp
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Responsibilities
Leads the team to ensure timely creation and communication of seasonal and annual activity/category plans including digital order and membership conversion and product margin targets based on Corporate Merchandising and Planning priorities and buys.
Demonstrated advanced business and analytical acumen. Can effectively evaluate, identify and communicate risks, liabilities and opportunities through data driven insights and delivers specific actions required to achieve objectives.
Utilizes data-driven analysis of demand, UPT, basket analysis, traffic sources, price type mix, inventory turn, returns, CSAT, etc. to inform plans and execution.
Develop and execute test plans to optimize shop/category conversion and product margin targets.
Operationalize existing and new capabilities developed by the Product Management team to deliver results.
Plan, analyze and respond to changing business needs, building actionable and impactful contingency plans to achieve targets.
Lead team on extended online assortment optimizations establishing clear measures of success in partnership with merchant, planning, and analytics teams.
Leads the team’s content plans for activity hubs, navigation updates and integrated search content plans aligning with business and seasonal priorities.
Sets and demonstrates high standard for the team on business/category/shop management for the product lifecycle. Understands business drivers and develops consistent reporting framework for the team based on best practices.
Represents Digital Merchandising in weekly business meetings providing results, insights and future optimization opportunities.
Maintains close, collaborative relationships with Merchandising, Planning, Marketing, and in-store visual merchandising.
Partner with Digital Project Manager and key stakeholders/support groups to review team plans and strategies and prioritize Merchandising projects.
Qualification
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Required
7+ years strategic planning experience as part of an eCommerce team.
5+ years in driving digital business insights and actions through analytical methodologies including A/B tests and optimization strategies.
Experience in various merchandising tools to execute within search, browse, product page and landing pages.
Demonstrated success establishing and implementing digital merchandising strategies and tactics on a web site for a multi-channel retailer.
Demonstrated experience in balancing the creative aspects of building effective on-line customer experiences while achieving the quantitative demands of cross-channel sales.
Knowledge of key merchandising, marketing best practices specific to web-based merchandising and the ability to apply them to achieve planned goals.
Experience in managing external vendors and partner relationships within E-commerce.
Experience in process and change management.
Excellent cross functional project management skills.
Proven experience building and maintaining strong, collaborative, cross divisional business relationships.
Flexible in one’s viewpoints to support the direction taken by others at REI.
Builds capacity of individuals and teams through effective employee development, involvement, communication, and supervision efforts.
Creates a strong, mutually supportive work spirit and culture where people can do their best.
Establishes trust and inspires others.
Makes effective organization and people decisions in a manner consistent with REI's values and ethics.
Delivers on commitments and holds others to same.
Champions the organization and advocates solutions in the overall Company's best interest.
Uses business knowledge, innovative thinking, and sound judgment in the solution of problems or the pursuit of business opportunities.
Consolidates information from various sources including feedback from others to reach sound decisions.
Considers the ultimate impact of decisions and actions on internal and external customers.
Fosters change in company direction.
Effectively plans and executes changes.
Preferred
3+ years direct supervisory experience of eCommerce team.
Experience working with content management systems to author and update website pages.
Company
REI
At Recreational Equipment, Inc. (REI), we exist to inspire and enable life outside for everyone.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Sylvia Wilkes
Senior Vice President, Chief Supply Chain Officer & General Counsel
Ken Voeller
Divisional Vice President
Recent News
Crunchbase News
2024-03-20
2024-02-05
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