Motive · 2 days ago
Manager (Marketing Analytics)
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Software Development
Insider Connection @Motive
Responsibilities
Actively use analysis tools such as SQL, Excel, Tableau, Salesforce, etc. to conduct rigorous, data-driven analysis (including ROI and LTV:CAC) to support and make recommendations on strategic investment decisions
Define and closely monitor GTM and marketing KPIs to identify gaps to plan in leads, conversions, pipeline, and revenue, and own analyses to understand root causes
Collaborate across teams to develop strategies and get buy-in on initiatives, driving alignment across GTM functions and leaders on ROI, goals, tradeoffs, resource needs, and performance
Take charge of evaluating, building, managing, and handing off growth and efficiency initiatives
Lead the development of communications outlining priorities, progress, results, and key insights around marketing and initiative performance to key stakeholders
Qualification
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Required
6+ years of experience, preferably in a consulting, finance or analytics role
6+ years of experience conducting data analysis and forecasting
Individual contributor but someone who can influence various stakeholders and executives
Advanced Excel and SQL experience required
Ability to pair qualitative insights with quantitative
A track record of working and adapting to ambiguous, fast-moving settings
Ability to create structure around challenging problems
Individual contributor but someone who can lead & influence various stakeholders and executives
Concrete experience building strong interpersonal relationships, working with cross-functional teams, and being collaborative, innovative, accountable, and reliable
Bachelor’s degree (Finance, Mathematics, Statistics, Business Analytics degree preferred)
Remote role but must be located in the USA or Canada
Preferred
Specific experience with marketing a plus but not required
Tableau or similar visualization tool a plus
Benefits
Health benefits including medical, dental, and vision coverage
Paid time off
Sick time off
Short term and long term disability coverage
Life insurance
401k contribution
Company
Motive
Motive builds technology to improve the safety, productivity and profitability of businesses that power the physical economy.
Funding
Current Stage
Late StageRecent News
Game Industry Business
2024-04-13
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