Community Brands · 5 hours ago
Manager of Product Marketing - Ventured Solutions
Minneapolis, MN
Full-time
Remote
Mid, Senior Level
7+ years exp
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Responsibilities
Develop clear and compelling product positioning, messaging, and value statements that resonate with educators, students, and local authorities.
Deliver our technical product roadmap to the market.
Lead and support on the go-to-market strategies for new product launches, including competitive analysis, market research, and customer profiling.
Collaborate with the sales team to create and deliver sales tools, presentations, and training materials that highlight product value, benefits, and differentiation.
Partner with the Demand Generation Manager and marketing execs to develop and execute campaigns that drive product awareness, demand generation, and customer engagement.
Conduct market research to stay informed on industry/ product trends, customer needs, and competitor strategies, using this information to guide product development and product pricing.
Work with the customer success team to gather feedback from educators, students, and institutions to refine product features and identify new marketing opportunities.
Collaborate with Product, R&D, and UI/UX teams to ensure that marketing efforts align with the product roadmap and customer needs.
Qualification
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Required
Bachelor’s degree in marketing, business administration, or a related field.
Minimum 7+ years of B2B Marketing experience, ideally at a SaaS company.
Experience with SaaS marketing is a must; K-12 industry knowledge is a plus.
Proven track record of launching successful products and driving market adoption.
Strong understanding and experience of the education market.
Excellent communication, storytelling, and presentation skills.
Strong project management skills and ability to work in a fast-paced, dynamic environment, across multiple products and teams.
Ability to work collaboratively across teams and manage multiple stakeholders.
Experience successfully managing at least 3 direct reports.
Significant writing skills with ability to self-generate content where needed.
Background working cross-functionally across Sales, Product, Customer Success and Product Marketing teams.
Benefits
Medical, Dental & Vision Benefits
Flexible Planned Paid Time Off
Generous Sick Leave
Purpose-Driven Culture
Work-Life Balance
Passionate About Community Involvement
Company Paid Parental Leave
Company Paid Short Term Disability
Remote Flexibility
Company
Community Brands
Community Brands is the provider of technology and revenue solutions for more than 13,000 associations and nonprofit organizations.
1,001-5,000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2018-04-01Private Equity· undefined
2017-04-12Private Equity· undefined
Leadership Team
David Wirta
CEO
M
Michael Henricks
Chief Financial Officer
Recent News
Company data provided by crunchbase
