FordDirect · 3 hours ago
Market Area Director - GREAT LAKES AREA
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Responsibilities
Proactively collaborate with Dealer Engagement leadership to maximize revenue growth, account penetration, customer experience and satisfaction.
Work with Dealer Engagement leadership to define and deploy processes to continuously improve Dealer Engagement team performance.
Work on special projects to improve overall effectiveness of Dealer Engagement team.
Develop, communicate, monitor, and manage annual and quarterly sales goals for market area team.
Properly align team member activities with company, department, and market area objectives.
Ensure market area team adheres to sales methodology and processes and is informed of organizational updates.
Train and coach market area team in product knowledge, customer engagement, consulting techniques, activity tracking, time and territory management, presentation strategies, competition awareness, and proper use and resolution.
Act as a responsive point of escalation for problem resolution.
Align objectives and activities with key Ford Motor Company and FMC agency team members in designated market area.
Provide strategic direction in designated market area and digital marketing consultation and guidance to Ford Motor Company regional team members.
Review and approve team expenses in accordance with the Travel & Expense policy and recommend economies.
Effectively and consistently represent FordDirect, our products and services, and value proposition to all stakeholders.
Represent the company with the highest level of professionalism, integrity and proactive knowledge of our offerings and solutions at meetings, conferences, trade shows and regional marketing events.
Interview, select, and onboard field team members ensuring that they are trained and prepared to perform optimally in their role.
Manage and coach team members for role performance, career progression and skill development as needed (i.e., set goals, provide performance feedback, and conduct performance reviews).
Qualification
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Required
Personal B-2-B solution selling and account management experience (10 years).
Digital marketing experience working with automotive retail customers (5 years).
Financial management and planning experience for Sales teams at both tactical and operations levels and financial goal setting.
Sales team management experience in a consultative selling environment (5 years).
Development and facilitation of effective presentations at all levels of the company, to the field, dealers, and outside organizations.
Experience managing a regional sales team.
The drive to maximize revenue growth.
Ability to effectively manage sales teams and analyze/interpret sales performance data and create improvement action plans.
In-depth knowledge of Dealership digital applications including Leads, CRM, Advertising, Website behaviors, and best practices.
Understanding of overall Dealership Operations including variable & fixed ops, profit centers, and the inter-connectivity.
Proactively problem-solve and multitask while maintaining composure and attention to detail.
Follow-through mindset to uphold a ‘close the loop’ culture.
A positive approach to serving customers and providing exceptional customer service.
Ability to demonstrate good judgment, high ethics and project a professional image.
Ability to work independently and as a collaborative team member with a positive ‘can do’ attitude.
The drive to identify and seize opportunities for continuous improvement as business needs change.
Excellent organization, flexibility and time management skills and the ability to work in a dynamic, deadline-driven environment.
Exceptional interpersonal and business communication skills (written, verbal, listening).
Advanced Microsoft Office skills (Word, Excel, and PowerPoint).
Solid people management skills and the ability to create a motivational environment for team members.
Knowledge of HR-related principles such as goal setting, discrete communication, and performance management and feedback.
Bachelor’s degree in Business, Marketing, Technology, or equivalent of work experience and education.
Company
FordDirect
FordDirect provides digital marketing and advertising solutions to Ford and Lincoln dealers, giving them the platform to drive more sales.
Funding
Current Stage
Growth StageRecent News
2024-05-23
2024-04-07
Company data provided by crunchbase