Mindlance ยท 3 hours ago
Marketing Analyst
Maximize your interview chances
Insider Connection @Mindlance
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Lead and manage B2B digital campaigns to drive consideration and selection of health benefit solutions.
Collaborate with internal and external partners to create and implement content that generates views, reads, or listens, and drives sales inquiries.
Develop efficient campaign production schedules and manage timely, on-budget delivery.
Work with media vendors and assist with campaign positioning, message development, and media planning.
Use Adobe Experience Manager (AEM) to assemble campaign components.
Ensure all marketing materials are reviewed, approved, and comply with legal and regulatory standards.
Track, analyze, and report on campaign performance to optimize results.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
Minimum 3 years of experience in B2B marketing or demand generation, preferably within the insurance or finance industries.
Strong project management skills, with the ability to manage multiple campaigns simultaneously.
Experience working with internal or external creative agencies.
Proficiency with marketing technology, digital campaign reporting, and metrics.
Knowledge of Adobe Experience Manager, Marketo, Wrike, and/or Demandbase is a plus.
Strong communication and interpersonal skills, with the ability to collaborate across cross-functional teams.
Experience with Adobe Experience Manager.
Marketing compliance and state filing experience.
Strong project management experience.
Associates degree required (equivalent work experience accepted)
Preferred
Bachelor's degree preferred.
Company
Mindlance
Mindlance is a Staffing and Recruiting company which provides multi-vertical staffing services
H1B Sponsorship
Mindlance has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (30)
2022 (38)
2021 (45)
2020 (58)
Funding
Current Stage
Late StageLeadership Team
Recent News
2022-04-08
Company data provided by crunchbase