Be an early applicantLess than 25 applicantsPosted by Agency

Company

Robert Half · 4 hours ago

Marketing Analyst

Wilkes-Barre, PA

Full-time

Remote

Mid Level

3+ years exp

Maximize your interview chances

ConsultingHuman Resources

No H1B

Insider Connection @Robert Half

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Leverage tools like Google Analytics, SQL, and Tableau to analyze marketing data and generate actionable insights.

Develop and implement SEO and PPC strategies to increase website visibility and traffic.

Utilize Python to automate data collection and analysis processes.

Utilize social media platforms such as Facebook Insights, LinkedIn, among others, to analyze and improve social media marketing strategies.

Design and execute digital marketing campaigns, monitoring their performance and making necessary adjustments to maximize their effectiveness.

Use CRM tools to maintain accurate customer records and improve customer relationship management practices.

Conduct competitor analysis to identify market trends and opportunities.

Participate in budget processes and campaign planning, ensuring our marketing efforts are financially sustainable.

Maintain strong communication within the team to ensure marketing strategies align with overall company objectives.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Google AnalyticsSQLTableauPythonGoogle AdWordsCampaign planningCompetitor analysis

Required

3+ years of experience

Bachelor's degree required

Expertise in Google AdWords for efficient online advertising

Proficiency in Google Analytics for website traffic analysis

Strong analytical skills to interpret complex data and derive insights

Experience in campaign planning and execution

Excellent communication skills, both written and verbal

Ability to perform competitor analysis to inform marketing strategies

Benefits

Medical

Vision

Dental

Life and disability insurance

401(k) plan

Company

Robert Half

Glassdoor

3.8

Robert Half, the world’s first and largest specialized talent solutions firm, connects opportunities at great companies with highly skilled job seekers.

Founded in 1948

Menlo Park, California, USA

10,001+ employees