Equitable · 2 days ago

Marketing Analytics Manager

New York, NY

Full-time

Onsite

Senior Level

$103K/yr - $130K/yr

10+ years exp

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Insider Connection @Equitable

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Collaborate Across Teams: Partner with marketing and business teams to develop measurement, testing, and analytics approaches for marketing initiatives.

Drive Learning Agendas: Formulate and execute comprehensive learning agendas.

Deliver Insights: Deploy analytics and research methods, creating campaign reports and executive summaries.

Narrative Building: Deliver clear, written narratives using data to tell compelling stories and offer actionable recommendations.

Enhance Reporting: Build reports and analytics tools to improve customer acquisition and retention measurement.

Manage Projects: Program-manage cross-functional initiatives that require new data sources and enhancements to existing data infrastructure and analytics products.

Support Data Solutions: Collaborate with analysts and data engineering teams to prioritize, QA, and release new data tables, metrics, and analytics solutions.

Develop Talent: Coach and develop analysts to enhance their skills and performance.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Data AnalysisMarketing InsightsPeople ManagementLeadershipFinancial ServicesInsurance IndustryStrategic MarketingSocial MediaWebsite AnalysisAudience Targeting Tools/B TestingQuantitative TrackingQualitative TrackingAd Effectiveness Research MethodologiesSQLPythonRTableauAdvanced AnalyticsOptimizationSimulations