Acuity Brands · 4 days ago

Marketing Associate Manager

Atlanta, GA

Full-time

Remote

Entry, Mid Level

$53K/yr - $96K/yr

2+ years exp

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Responsibilities

Responsible for the development and implementation of tradeshow attendance and other events (virtual and in person)

Serve as the day-to-day contact between all stakeholders including the internal events team and suppliers to keep deliverable timelines and status updates on track

Provide options for event marketing experiences and make recommendations that align with the company’s goals and objectives

Own the development of marketing material for events

Ensure that event activities are part of an integrated marketing campaign and not stand alone

Be able and willing to proactively help with other projects – we're a small but mighty team!

Assist in the implementation of communication and marketing strategies for events aligned with our goals and objectives.

Support the planning and execution of events, including logistics, budgeting, and participant engagement.

Stay informed about current event management trends and techniques to enhance our event portfolio.

Manage events budget, evaluate results against goals, and generate learnings for improvement

Create 360 content linked with each event: email, social, web, advertising

Manage the content calendar to enforce timely scheduling, publishing, and distribution of a variety of marketing assets

Ensure that we’re taking full advantage of our content with a distribution strategy that takes the medium into consideration.

Qualification

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Event marketingProject managementB2B marketingPardotSalesforceContent developmentMarketing copywritingProject management tools