RPA · 3 hours ago
Marketing Automation Producer
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Responsibilities
Manage the daily operations of projects, ensuring efficient execution of project activities and alignment with milestones.
Manage the holistic plan of email deployment timing and targets to ensure a balanced, distributed schedule.
Collaborate with stakeholders to define clear project requirements and act as a liaison with the client email operations team.
Develop SOW’s, project plans, timelines, and estimates, and manage risks, issues, and dependencies.
Maintain proactive communication, providing updates on project progress, risks, and issues for informed decision-making.
Ensure timely completion of deliverables that meet quality standards and adhere to client guidelines, brand standards, and industry regulations.
Address challenges during campaign execution and monitor project financials, including budget and burn rates.
Continuously improve project management processes to increase efficiency and effectiveness.
Qualification
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Required
Minimum 3 years of project management experience in email marketing and marketing automation specifically utilizing Sales Force Marketing Cloud.
Experience managing projects from inception to completion, including planning, execution, monitoring, controlling, and closing.
Knowledge of project management methodologies, tools, and software, such as Agile, Scrum, and Waterfall.
Excellent communication, interpersonal, and leadership skills.
Strong problem-solving and analytical skills.
Acute attention to detail and ability to manage multiple projects simultaneously.
Ability to interpret and apply email performance metrics effectively.
Hands-on knowledge of email marketing best practices.
Preferred
Salesforce Marketing Cloud Certification for Administrator, Email Specialist and/or Consultant are a plus.
Experience working in an advertising agency environment.
Utility or Energy account familiarity.
Knowledge in or use of Microsoft Office 365 suite of tools, Azure, Power BI, Jira, Confluence, Adobe Experience Platform, Monday.com and Smartsheets.