LHH · 1 day ago
Marketing Content Manager
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Responsibilities
Content Strategy: Develop and implement comprehensive content marketing strategies to engage and expand our target audience.
Content Creation: Write, edit, and manage high-quality content across various platforms, including blog posts, whitepapers, case studies, email campaigns, and social media.
SEO Optimization: Ensure all content is optimized for search engines to increase organic traffic and improve search rankings.
Performance Analysis: Monitor and analyze content performance metrics to refine strategies and improve results.
Collaboration: Work closely with the marketing, sales, and product teams to align content with overall business goals and initiatives.
Project Management: Manage multiple content projects simultaneously, ensuring timely delivery and adherence to brand guidelines.
Qualification
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Required
Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
A minimum of 4 years of experience in content marketing within a SaaS company.
Proven ability to develop and execute successful content strategies.
Exceptional writing, editing, and proofreading skills.
Strong understanding of SEO best practices and tools.
Experience with content management systems (CMS) and marketing automation tools.
Excellent analytical and project management skills.
Ability to work independently and manage time effectively in a remote environment.