29 applicants

Company

Original Job Post

Wärtsilä · 2 days ago

Marketing Director, ES&O Marketing

Houston, TX

Full-time

Onsite

Director

$150K/yr - $185K/yr

8+ years exp

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Responsibilities

Leads the global marketing team with responsibility for their performance and career growth.

Works with Sales, Business Development, Product Management, and external communication professionals to develop and execute visibility plans and tactics for the ES&O business unit to support regional business strategy.

Guides teams—both technical and marketing—in formulating key messages, including value proposition, differentiators, and themes. Ensures incorporation of differentiating content to external and internal stakeholders.

Works effectively and independently in high-pressure team environment to manage multiple tasks in parallel. Ability to quickly adapt to and communicate changes in program schedules and priorities.

Coordination with internal/external support resources, including designers, writers, and other agency personnel.

Consistent alignment with ES&O Sales/Marketing, plus corporate communication teams, on content and programs, plus product launches, to ensure success with campaigns to drive brand visibility.

Utilizes marketing and sales metrics to help evaluate campaign performance and promote future decision-making on marketing and business development strategy.

Qualification

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Integrated MarketingPartnership MarketingBrandingB2B MarketingTeam ManagementStrategy DevelopmentData AnalysisGTM DevelopmentMarket-Entry StrategyProduct MarketingCommunications StrategyProject ManagementEvent MarketingDigital CampaignsVendor ManagementProblem-SolvingCollaborativeStrategicCreative CommunicationAdaptabilityRelationship BuildingInfluencingEntrepreneurial SpiritFast-Paced EnvironmentHands-OnDecisiveRenewable Energy MarketingEnergy Storage MarketingGT Development

Required

BA/BS or international equivalent, MA/MS/MBA a plus.

Minimum 8+ years’ experience in integrated marketing, partnership marketing and/or branding for B2B marketing campaigns required.

Experience managing and mentoring teams

Ability to develop and drive strategy grounded in data that can create meaningful and actionable insights.

GTM development and market-entry strategy experience preferred, particularly in focused on Product Marketing.

You are a communications specialist—deeply collaborative, strategic, creative in mindset, have proven experience in communications strategy development, and have excellent written and verbal communications skills in a variety of contexts.

Project management skills and understanding how to manage direct and indirect teams to set and achieve priorities in a highly dynamic, complex environment.

Flexibility to work across global time zones.

Demonstrated experience building relationships with and influencing internal and external stakeholders.

Understanding of event marketing best practices and trends.

Experience in measuring impact of digital campaigns and marketing activity.

Experience managing a team of vendors.

You bring an entrepreneurial spirit with a desire for learning. You thrive in a fast-paced environment and are ready to be hands on and decisive.