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Company

TimeDoc Health · 3 hours ago

Marketing Generalist

United States

Full-time

Remote

Entry, Mid Level

$60K/yr - $70K/yr

2+ years exp

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Health CareInformation Technology

Hiring Manager

Naresh Johnson

Insider Connection @TimeDoc Health

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Responsibilities

Develop and implement patient engagement campaigns to drive awareness, participation, and retention in TimeDoc's CCM, RPM and BHI programs.

Create personalized communication strategies to improve patient adherence, satisfaction, and outcomes.

Collaborate with the Care Team to identify opportunities to engage patients across the patient journey.

Monitor and analyze patient feedback and engagement metrics to refine strategies.

Design and execute multi-channel marketing campaigns, including email, SMS, social media, and direct mail.

Partner with the clinical team to ensure all marketing materials are compliant with healthcare regulations and reflect patient needs accurately.

Develop engaging and informative content for marketing materials, including blog posts, whitepapers, case studies, and presentations.

Collaborate with subject matter experts to create content that educates and resonates with our target audience.

Manage the company's website and patient portal content to ensure ease of access and a seamless user experience.

Use SEO strategies to improve patient education resources and online visibility.

Develop and manage a social media presence to foster community and promote health-related initiatives.

Support product marketing efforts by creating compelling messaging, positioning, and sales collateral for our solutions.

Develop product-related content, such as product guides, feature announcements, and demo scripts, to support sales enablement.

Design and produce sales collateral, including brochures, data sheets, and presentations, to support the sales team's efforts.

Ensure sales materials are aligned with brand guidelines and effectively communicate product benefits and value propositions.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Event PlanningContent DevelopmentB2B MarketingProject ManagementMarketing TechnologyGoogle SuiteMicrosoft Office SuiteAdobe Creative SuiteCanvaHealthcare Experience

Required

2+ years of marketing experience with a focus on event planning, content development, product marketing, or sales collateral creation

Strong project management skills with the ability to manage multiple projects simultaneously

Excellent communication and writing skills, with the ability to create clear and compelling content

Experience with B2B Marketing and Engagement platforms, e.g. HubSpot, Outreach, Cured, and SalesForce

Proficiency in Google Suite, Microsoft Office Suite and design software (e.g., Adobe Creative Suite, Canva)

Bachelor's degree in Marketing, Communications, or related field

Customer-centric - always seeks to optimize customer ease of access/experience.

Highly collaborative; proven track record of working effectively as part of an experienced, diverse team and successfully advocating for strong ideas.