Clearmatics · 21 hours ago
Marketing Lead - Defi, Blockchain
United States
Full-time
Remote
Senior Level, Lead/Staff
5+ years exp
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Responsibilities
Lead all marketing initiatives, taking responsibility for Autonity’s growth and visibility
Develop, implement, and lead successful and innovative go-to-market (GTM) and growth strategies by collaborating with cross-functional teams
Develop methods for data-driven decision-making; set growth metrics for campaigns, engagement and events, and communicate effectively about the analytical insight
Oversee and lead the growth, management, and content strategy of Autonity’s social media and community (X, Medium, Discord, Linkedin and Telegram), promoting high engagement and product loyalty
Grow Autonity’s product and brand awareness and generate hype within Blockchain and DeFi spaces
Structure and launch new programs, events, campaigns, and initiatives focused on growth marketing and branding, identify effective marketing collaborations to maximum amplification
Work closely with the CEO and leadership from other functions (e.g. Engineering and Operations) to ensure that Marketing is aligned with the overall business strategy and goals
Manage and optimise marketing resources in a startup environment, allocating resources effectively for maximum impact
Qualification
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Required
Experience marketing specifically for a Layer 1 Blockchain, Decentralised Finance, or a Derivatives Project
Bachelor’s degree in marketing, communications, business, or a related field
5+ years of direct marketing experience, with a proven track record in Blockchain marketing
In-depth knowledge of Layer 1 blockchain networks and DeFi, bonus points for derivatives
Proven track record marketing to niche, highly technical, and hard to reach communities
Proven experience bringing innovative solutions and ideas to solve complicated challenges
Identify critical priorities that lead to growth opportunities
Ability to manage multiple projects simultaneously and seamlessly, and meet deadlines
Strong analytical and conceptual skills, with a data mindset and the ability to build and optimise data-driven marketing strategies
Exceptional communication, organisation, and project management skills
Ambitious self-starter, results driven, and highly proactive – you enjoy a challenge!
Passionate about blockchain and decentralisation
Company
Clearmatics
Designing protocols and build platforms for decentralised Financial Market Infrastructure (dFMI).
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$13.26MKey Investors
Route 66 Ventures
2018-10-10Series A· $12M
2015-09-27Seed· $1.26M
Leadership Team
Robert Sams
Founder & CEO
Company data provided by crunchbase
