Togetherwork ยท 20 hours ago
Marketing Manager (Remote- US Based)
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Responsibilities
Grow marketing-qualified leads and increase brand perception by converting organic social media traffic.
Design and implement social media strategy and content calendar to align with business goals.
Generate, edit, publish and share engaging content daily (e.g., original text, photos, videos, blog content, etc.).
Collaborate with other teams, like support, sales and product to create content, webinars and how to videos.
Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact.
Design and create social media graphics, gifs and videos with Canva.
Research, plan and oversee trade show operations.
Serve as Trade Show Booth Captain by attending 2-3 shows a year.
Analyze marketing and sales data to develop insights and make recommendations on areas for optimization.
Monitor and maintain data quality within the marketing database.
Evaluate new technologies and add-on applications to improve and optimize marketing team performance.
Assist in strategy calls to discuss lead generation performance versus forecast and discuss strategies to achieve goals.
Work alongside all departments including sales and product to meet and exceed KPIs by creating exciting new marketing opportunities.
Deliver weekly and monthly reporting to the management team and actively monitor the contribution of marketing to the overall revenue targets.
Qualification
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Required
Four-year degree in marketing or a related field
5+ years of successful B2B lead generation experience with track record of being accountable to lead generation goals
Strong analytical skills (including mastery of Microsoft Excel) and experience with reporting and data analysis.
Strong demonstration of a 'test, measure, learn' mentality
Proficiency in marketing automation systems (like HubSpot) and integrating those systems with other technologies.
Strong ability to learn new platforms (e.g., Salesforce, HubSpot, Facebook ads, etc.)
Excellent communication (written and verbal) and organizational skills
Ability to strategize and present opportunities
Eagerness to drive growth
Ability to manage multiple projects at the same time in a fast-paced environment
Benefits
Medical, dental, and vision insurance options
100% Employer paid short/long term disability
Basic Life
401(k) option with 100% company match
Flexible paid personal/vacation time built on mutual trust and accountability
10 sick days annually
10 company paid holidays
6 weeks paid parental leave
Company
Togetherwork
Togetherwork operates as a provider of group management software and payments.
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Park Square Capital
2024-07-01Private Equity
2018-03-13Acquired
Recent News
Company data provided by crunchbase