Elastic Path · 6 days ago
Marketing Manager - B2B SaaS
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Developer APIsE-Commerce
Insider Connection @Elastic Path
Responsibilities
Marketing Campaigns: Create and execute multi-channel marketing campaigns promoting a variety of assets including case studies, eBooks, and videos. Support product launch and event campaigns as well. Analyze and report on the performance of marketing campaigns.
Paid Advertising: Launch and optimize paid campaigns across platforms. You will have a specific focus on LinkedIn and paid influencer activations, while providing support for Google PPC.
Social Media Management: Manage our social media presence including creating content, optimizing per channel, and activating our employees. Drive our content reach as well as our organic social referral traffic.
Continuously Test: Testing and learning is a critical part of this role. Ideate and execute on tests for all available channels, analyze the results and share key findings to the broader team.
Qualification
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Required
4-6 years of experience in B2B SaaS required; e-commerce experience strongly preferred.
Excellent written and verbal communication skills
Experience with Marketo for creating & executing content programs and email campaigns
Experience with reporting and analytics for measuring ROI of marketing programs in terms of leads, pipeline, and revenue generated.
Detail oriented with strong project management skills
Ability to work in a fast-paced environment and work on multiple projects at once
Preferred
Experience with e-commerce is strongly preferred
Benefits
Paid vacation and sick leave
Stock options
Full extended health, dental and additional coverages
Annual stipends for professional development
Remote working options
Flexibility between remote and in-office work
Collaboration and connection solutions
Work from Anywhere program (up to 3 months)
Outstanding Company Culture - Certified Great Place to Work organization
Company
Elastic Path
Elastic Path is on a mission to break through the barriers that prevent commerce leaders from delivering extraordinary shopping experiences.
H1B Sponsorship
Elastic Path has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2020 (2)
Funding
Current Stage
Growth StageTotal Funding
$144.19MKey Investors
Sageview CapitalYaletown Partners
2022-12-07Series Unknown· $30M
2022-02-01Series Unknown· $60M
2018-06-19Series B· $32.38M
Recent News
Venture Capital Journal
2024-02-22
2024-02-22
2024-02-22
Company data provided by crunchbase