Marketing Manager @ JeffreyM Consulting | Jobright.ai
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JeffreyM Consulting · 18 hours ago

Marketing Manager

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Comp. & Benefits

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Responsibilities

Investigate assumptions and explore new opportunities – Help to determine high impact programs but also to challenge the effectiveness of established program with observations on revenue and engagement. Bring ideas to the table for exciting new programs or tweaks to enhance existing programs. Act as sounding board for the Marketing Lead to challenge assumptions and keep programs fresh.
Optimize programs for revenue, engagement, and retention – Support Marketing Lead in using feedback and data to create the best programs for consumers. Work with 3PP Games Marketing Team to deliver assets to store and Marcom teams in a timely manner to create the strongest programs. Facilitate efficient processes where feasible. Establish strong mutually beneficial relationships with internal partner teams and external creative vendors. Using reports on Key Performance Indicators help the Marketing Lead determine whether program goals were achieved and determine pivot points to improve programs as needed.
Additional Opportunities – Present programs to internal stakeholders, work with Marketing lead on GTM plans, oversee regular check-ins with internal partner groups on sharing initiatives and program effectiveness, help drive follow-up/postmortem analysis as needed. Own the scheduling and agenda of various meetings and tactics, potential ownership of some promotions.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Consumer entertainment marketingGaming industry experienceMarketing strategy creationPCConsole gaming ecosystemsData analysis for marketingProject managementAgile thinkingDegree in marketing

Required

6-10 year's experience with consumer entertainment /games marketing, sales, retail.
Bachelor's degree in business, marketing, or related field. Or equivalent experience.
Experience in entertainment marketing (entertainment marketing can cover any marketing that covers discretionary consumer spending).
Ability to create marketing strategies that increase competitive advantage.
Strong organizing and project management skills to handle diverse projects simultaneously, and track assets and overall progress and enable partner teams to meet deadlines.
Ability to work with internal partner teams and align priorities including Marcom, Store, 3rd Party Marketing.
Emphasis on learning the ecosystem and the players to enable quick and efficient problem solving.
Ability to work across PC and console gaming ecosystems, develop strong affinity for consumer wants and needs and understand how to meet same.
A high level of interpersonal and verbal communication skills necessary to relate to other people at their knowledge level.
Ability to be agile in thinking and execution.

Preferred

Gaming industry experience.
Experience working in a big corporation.

Benefits

75% of employee-only Medical & Dental coverage
Vision – opt-in available
401K
PTO
Laptop
Life Insurance, Disability Insurance, AD&D coverage
Short-term Disability, Accident, Cancer/Critical Illness, Pet insurance – opt-in available

Company

JeffreyM Consulting

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Founded in 2006, JeffreyM is a trusted staffing supplier solving contingent workforce challenges for small, medium, and fortune 500 companies like Meta, Dropbox, and Microsoft.

Funding

Current Stage
Growth Stage

Leadership Team

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Alicia Huerta
Microsoft Partner Engagement Manager at JeffreyM Consulting
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Antoniya Savovic
Microsoft Partner Engagement Manager at JeffreyM Consulting
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Company data provided by crunchbase
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