Microsoft · 3 days ago
Marketing Manager
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Responsibilities
Customer discovery: work with our customer discovery team to identify opportunities to position the MfS brand to attract more founders and increase their likelihood to build with Microsoft.
Naming and architecture: work with internal teams to validate our brand architecture.
Look and feel: work with an external design agency to update brand guidelines, web, social, and visual assets.
Messaging: update our messaging and value proposition to be aligned with the needs of early-stage startups around AI adoption, usage, consumption, and continued learning.
Drive a cohesive marketing strategy across multiple channels to support the customer experience and drive opportunities for deeper engagement.
Keep planning, playbook, and strategy documents current and up to date.
Collaborate with other teams in the Startups organization and throughout Microsoft to drive partnership and impact.
Growth marketing / Digital Media – web and paid ads.
Drive website updates related to branding, messaging, user experience, and conversion.
Drive creative, format, targeting, channel strategy, and experimentation through paid media ads to meet recruit objectives (SEM, social, display, partnerships, and sponsorships).
Partner with Analytics to deeply understand performance and insights around recruit channels, particularly web and paid media.
Project management.
Responsible for planning and advancing projects with multiple stakeholders in a complex, matrixed organization (previous Microsoft experience in Marketing a bonus).
Managing creative development and multiple projects with an external creative agency.
Strong communication skills to share and evangelize plans and gather feedback based on research and learnings.
Qualification
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Required
Bachelor's degree in marketing or equivalent training required.
8-10 years related experience required.
Verbal and written communication skills, and interpersonal skills.
Ability to work independently and manage one’s time.
Preferred
Previous Microsoft experience in marketing and / or project management is recommended.
Company
Microsoft
Microsoft is a software corporation that develops, manufactures, licenses, supports, and sells a range of software products and services.
H1B Sponsorship
Microsoft has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (5862)
2022 (11005)
2021 (8174)
2020 (6856)
Funding
Current Stage
Public CompanyTotal Funding
$1MKey Investors
Technology Venture Investors
2024-01-02Undisclosed· Undisclosed
2022-12-09Post Ipo Equity· Undisclosed
1986-03-13IPO· nasdaq:MSFT
Leadership Team
Recent News
Digital Trends
2024-06-06
2024-06-06
2024-06-06
Company data provided by crunchbase