Protecht · 5 hours ago

Marketing Manager

San Francisco, CA

Full-time

Remote

Mid Level

3+ years exp

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Responsibilities

Collaborate with the GTM team to design and implement end-to-end marketing campaigns that support new feature launches, customer acquisition, and retention initiatives

Plan, create, and execute digital and email campaigns aligned with business objectives

Analyze campaign performance metrics to optimize strategies and report on ROI

Work cross-functionally with Sales, Product, and Customer Success teams to gather insights and tailor campaigns for maximum impact

Manage marketing projects from concept to completion, ensuring timely delivery and alignment with GTM priorities. These will include but are not limited to - promotional events (conferences, partner events, industry events, networking opportunities, etc.), product launches, newsletters etc

Write compelling copy for digital ads, social media posts, email marketing, event marketing, and blog content

Develop messaging that effectively communicates our value proposition and resonates with our target audience

Produce client success stories & manage press releases when new clients go live on our platform

Support the conceptualization and design of internal and external marketing collateral, including writing copy for digital marketing, and other creative content

Support production of client-facing presentations, including graphic design leadership, content development sessions, and coordination with technical or other communications staff

Maintain version control of presentations by ICP and prospect size

Partner with our UI engineer to design eye-catching graphics and visuals for digital and print materials, including social media assets, email templates, landing pages, proposals, and presentations

Maintain brand consistency across all marketing materials

Conduct market research to identify trends, audience preferences, and competitive positioning

Monitor competitors’ marketing activities and report findings to the GTM team

Qualification

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