Marketing Operations @ Plaid | Jobright.ai
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Plaid · 1 week ago

Marketing Operations

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Responsibilities

Manage and optimize the Martech stack to ensure seamless integration, system performance, and data flow across marketing tools.
Lead Marketo operations as the DRI/SME, including lead management, automation, reporting, and troubleshooting.
Collaborate with cross-functional teams (Sales, Marketing, Business Systems) to align marketing operations with business objectives and ensure smooth execution of initiatives.
Drive data strategy and governance to ensure high-quality, accurate marketing data for segmentation, targeting, and decision-making.
Ensure compliance with data privacy regulations (e.g., GDPR, CCPA) and industry best practices in marketing data handling and system usage.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Marketing OperationsMarketoSQLTableauData StrategyB2B Marketing ExperienceData Visualization

Required

5-7 years of experience in marketing operations, preferably within the B2B space, with a proven track record of driving results through operational excellence.
Experience with Marketo (or similar marketing automation platforms), including campaign creation, management, and optimization, as well as integrating it with CRM systems and other marketing technologies.
Proficient in Tableau or other data visualization tools, to help communicate complex data insights clearly and effectively to stakeholders.
SQL expertise for data querying and analysis, with the ability to extract, manipulate, and analyze large datasets to inform decision-making.
Outstanding interpersonal skills, with a demonstrated ability to build strong relationships, influence stakeholders, and collaborate across cross-functional teams at all levels of the organization.
Comfortable with change and ambiguity, thriving in fast-paced and evolving environments, and able to adapt quickly to shifting priorities and new challenges.
Proactive, self-starter mindset, with the ability to take initiative, anticipate challenges, and drive projects forward with minimal direction.

Benefits

Medical
Dental
Vision
401(k)

Company

Plaid provides companies with the tools and access needed for the development of a digitally-enabled financial system.

H1B Sponsorship

Plaid has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (17)
2022 (63)
2021 (44)
2020 (23)

Funding

Current Stage
Late Stage
Total Funding
$734.3M
Key Investors
Altimeter CapitalGoldman Sachs Investment PartnersSpark Capital
2021-08-17Series D
2021-04-07Series D· $425M
2018-12-11Series C· $250M

Leadership Team

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Zachary Perret
CEO & Co-Founder
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Jean-Denis Greze
CTO
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Company data provided by crunchbase
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