Paytronix · 5 hours ago
Marketing Operations Specialist
United States
Full-time
Remote
Entry Level
$65K/yr - $70K/yr
1+ years exp
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Responsibilities
Using live chat on the Qualified platform to “pounce” on leads active on the website in real time who have come from organic, paid and email channels. This person will engage in live chat with high-engagement and high-intent website visitors to proactively qualify and book meetings with a warm handoff to the SDR or field sales team for discovery.
Assist in executing lead management processes for events and webinars (responsible for uploading leads into Salesforce, making sure all the required data fields are filled out, they go into the right campaigns, setting the correct response types, etc.)
Manage and enhance the lead and prospect management process between Marketing, SMB, and SDR, making sure any leads not automatically routed get assigned quickly; managing the manual round-robin for open territories
Collaborate with SDR and Field Sales teams to monitor assigned leads are being worked, triage to make sure leads do not grow cold. Ensure Marketing, SDR, and Field Sales SLAs are met
Continuously refine lead management activities to enhance the lead journey, leveraging data on lead behavior and conversion trends
Enrich data on leads using platforms ZoomInfo and Breeze Intelligence, adding remaining required information through manual research
Monitoring data quality in marketing automation platform, enabling accurate lead routing
Qualification
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Required
1-2 years of experience in an entry level marketing role, or a BDR, or SDR role.
BS or BA degree in an accredited four-year institution
Demonstrated interest in a career in marketing
Passionate, motivated and driven to exceed goals
Excellent interpersonal skills - ability to build rapport with a wide range of personalities
Preferred
Experience in Salesforce, Hubspot, Salesloft, and Qualified
Benefits
Paytronix allows employees to contribute to their 401k through Fidelity with an additional annual flat rate company contribution.
Paytronix offers medical and dental benefits through Blue Cross Blue Shield, and vision insurance through EyeMed.
Paytronix pays 75% of the premium for each of these benefits.
Paytronix offers plans to contribute to Health Savings Accounts (HSA), Health Reimbursement Arrangements (HRA), Healthcare and Dependent Care FSAs.
Employees that are expecting receive a generous Parental Leave offering.
Paytronix offers company-paid Short-term and Long-term Disability, and Life Insurances.
Accrued FTO (Flexible Time Off), off during public holidays, and “floating” holidays.
Paytronix offers an Employee Assistance Program, Tuition Reimbursement, and free LinkedIn Learning membership.
Pet insurance through Wishbone for your furry loved ones. This is at a discounted rate.
Protection from identity theft.
Legal coverage for matters including, but not limited to: home and real estate, estate planning, and elder care.
Company
Paytronix
Paytronix, an Access Group company, is a cloud-based digital guest engagement platform for the hospitality industry.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$75MKey Investors
Great Hill Partners
2024-11-01Acquired
2020-04-28Private Equity· $10M
2018-01-22Private Equity· $65M
Leadership Team
Andrew Robbins
CEO & Co-Founder
Eric Steele
Chief Financial Officer
Recent News
2024-05-03
Restaurant Technology News
2023-12-22
Company data provided by crunchbase
