Harvard Business Publishing · 2 days ago

Marketing Specialist

United States

Full-time

Remote

Entry Level

$55K/yr - $65K/yr

1+ years exp

Maximize your interview chances

Publishing

Insider Connection @Harvard Business Publishing

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Provide logistical support during go-to-market campaigns, ensuring smooth execution across channels.

Help track and analyze product marketing performance metrics, contributing to go-to-market and product improvement efforts.

Support the development of product collateral, including product one-pagers, battle cards, and presentations to equip the sales team with key messaging and competitive differentiation.

Coordinate internal marketing communications to key stakeholders, ensuring all teams are informed of upcoming campaigns, product launches, and major initiatives.

Client newsletter support, coordination and execution.

Maintain and update the marketing calendar, tracking key events, campaigns, and deadlines to ensure alignment across the team.

Act as the liaison between the marketing team and the creative/design team to ensure timely development and delivery of marketing materials.

Take ownership of the marketing team’s internal pages on the company intranet, ensuring timely updates, relevant content, and seamless communication across departments.

Support the coordination of our client advisory group meetings, including and compiling feedback for the marketing and leadership teams.

Oversee the administration and project management of client stories, both video and written, ensuring that stories are captured, edited, and published in a timely manner. Work with team members to ensure stories are posted on relevant social channels.

Assist in updating the corporate website, ensuring content is current, relevant, and optimized for marketing campaigns.

Work with various departments to align marketing efforts with organizational goals and ensure smooth project execution across teams.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Marketing CoordinationMicrosoft Office SuiteCRMsMarketing Automation ToolsContent Management Systems (CMS)Account-Based MarketingProject Management Tools