Be an early applicantLess than 25 applicants

Company

Original Job Post

ICCG - Independent Computer Consulting Group · 2 days ago

Marketing Specialist

Philadelphia, PA

Full-time

Onsite

Mid Level

3+ years exp

Wonder how qualified you are to the job?

Maximize your interview chances

Consulting

Growth Opportunities

Hiring Manager

Kalpana Balachandran

Insider Connection @ICCG - Independent Computer Consulting Group

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Lead additional Marketing strategic projects as business needs arise.

Experience reporting on marketing funnel metrics, providing regular leadership updates.

Collaborate on strategy and implement events for lead acquisition.

Produce connected end-to-end plans around marketing events to drive pre-event, event, and post-event executions.

Build and own integrated SMB demand programs by engaging and educating key buying personas.

Execution of marketing plan and ICCG’s Enterprise Solutions partner enablement priorities.

Responsible for end-to-end conceptualization and execution of the SMB marketing plan.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Buyer-journey marketingIndustry demands generationLead generation campaigns managementB2B software marketingSaaS technologyHub Spot Marketing AutomationZoom Info/Cognism Data ToolsWord PressPhotoshopCanvaAdobe Creative SuiteBudget managementProject managementGraphic designWeb designVideo productionVideo editingContent creationSocial media marketingSEOSEMGoogle analyticsDigital marketingEmail campaigns3-10+ years experienceProblem-solvingTeamworkCommunicationCreativity

Required

Experience managing full mix multi-channel buyer-journey marketing campaigns to drive awareness and commercial outcomes.

Industry demands generation marketing experience in one or more key industries – industrial manufacturing, wholesale distribution, food & beverage, chemicals and life sciences and retail.

Experience in leading direct and cross-functional teams.

Experience in managing lead generation campaigns, including events, from conception to completion.

Experience with multi-channel B2B software marketing experience, gained within enterprise-level software (ideally SaaS) technology industries.

Legal authorization to work permanently in the United States for any employer without requiring a visa transfer or visa sponsorship now or in the future.

Hub Spot Marketing Automation, Zoom Info/Cognism Data Tools, Word Press, Photoshop, Canva and creative suite of Adobe.

Budget and project management experience.

Should be experienced in graphic design.

Expertise in web design.

Come with experience in Video production and editing.

Experience in creating content, Social media marketing.

Experience with SEO, SEM, google analytics.

Experience in planning and executing all digital marketing, email and social media campaigns.

Come with total experience of 3-10 +years in Marketing.

Should come with strong verbal, written communications and collaborate effectively with our parent company and team members.