The Coca-Cola Company · 2 days ago
Marketing Specialist
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Food and BeverageManufacturing
Insider Connection @The Coca-Cola Company
Responsibilities
Assist the VP of Marketing in developing, implementing, and evaluating comprehensive marketing strategies, branding and promotional campaigns.
Oversee the development of creative assets for promotions, including graphics, images, videos, and copywriting.
Manage social media platforms and interface with members, increasing visibility, membership engagement and overall brand awareness.
Coordinate and implement various marketing projects to ensure deadlines and defined goals are met, increasing products and services per member.
Organize and execute community outreach activities and events.
Conduct market research to identify trends, member insights, and competitive analytics, which impact strategic initiatives and marketing strategies.
Manage relationships with third-party providers and outside creative agencies for copy development, artwork, layout, and scheduling as necessary.
Assist with other marketing duties and special projects as assigned.
Qualification
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Required
Bachelor’s degree in Marketing, Communication, Public Relations or equivalent is required.
Minimum 3 years marketing-related experience is required.
Preferred
Experience within a financial institution (Credit Union or Bank) is highly desired, but not necessary.
Working knowledge of Photoshop, Illustrator and/or InDesign experience highly preferred.
Company
The Coca-Cola Company
The Coca-Cola Company distributes coke, diet coke, and other soft drinks.
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-01-13IPO· nyse:KO
Leadership Team
Recent News
2024-05-31
2024-05-24
2024-04-29
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