Paired · 1 day ago

Marketing Specialist for Architecture Agency - (US-based/Remote)

Full-time

Remote

Mid, Senior Level

5+ years exp

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Responsibilities

Serving as a key member of the larger business development team (Pursuit team), supporting firmwide marketing efforts.

Supporting lead tracking and marketing-related strategic decisions.

Understanding the competitive environment as well as conducting thorough research of the client groups to maximize project win potential.

Obtain and organize project photographs, videos and other documents for usage on the website, social media, and marketing collateral.

Work directly with President and Preconstruction Manager to create and launch the new website in line with the brand and marketing outreach strategy

Design and produce promotional presentations and other marketing materials to support products and services

Create marketing literature (brochures, press releases, etc.) to augment presence in the market

Create and post online content to the website and social media accounts

Employ marketing analytics techniques to gather data from social media, website analytics, rankings etc.

Conduct market research and analyze analytics reports to improve strategy

Research and maintain a calendar of relevant industry conferences and events

Maintain project photo and video library

Maintain email contact lists and distribution database

Prior knowledge or willingness to learn about facade technology and our products and services

Responsible for managing all stages of the proposal development process from prospect to interview. This will include preparing and developing content, graphic design, and layout to ensure compliance with solicitation documents, editing, and producing final deliverables within required timelines.

Qualification

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Marketing experienceAdobe Suite proficiencyContent writingMS Office knowledgeOffice management principlesMarketing software knowledgeOnline applications knowledgeMulti-tasking abilityFacade technology knowledge