Lifeway Christian Resources · 5 hours ago
Marketing Strategist | Adult Ministries - Remote
United States
Full-time
Remote
Mid Level
3+ years exp
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Responsibilities
Live out Lifeway’s mission and values , showing deep commitment to Kingdom work
Develop marketing strategy to achieve objectives for assigned brands using all relevant, available marketing disciplines.
Identify and understand appropriate customer segmentation, business needs, and critical objectives for assigned brands.
Lead campaign development and develop creative briefs to prepare the marketing for campaign implementation.
Proof campaign elements for adherence to campaign concept and overarching brand message and goals.
Lead our team in setting up and marketing our products on trade sites such as Amazon and Christianbook.com as well as Lifeway.com.
Serve as the liaison between the marketing team, publishing team and creative team.
Occasionally travel for conferences and meetings, occasionally overnight.
Qualification
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Required
Bachelor's Degree Marketing, Business Management, Communication, or similar
3 years marketing experience, agency or corporate
3 years creating cohesive, multichannel marketing strategy that drives revenue
3 years leading creative project teams in a marketing environment
Exceptional communication, presentation and relationship building skills
Demonstrated ability to proactively learn and remain current with marketing trends
Member of or attending an evangelical Christian or Black Protestant church
Preferred
Marketing strategy in a publishing environment
Experience as a local church leader; staff, or lay leader role
Experience maintaining social media, blogs, or other digital media platforms
Benefits
Healthcare
Vacation and sick time
Holiday pay
Care days
401(k) plan
Maternity and paternity leave
Adoption assistance
Mission trip time
Company
Lifeway Christian Resources
This is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ.
1,001-5,000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2020-09-21Acquired· undefined
Leadership Team
Ben Mandrell
President/CEO
Joe Walker
Senior VP and CFO
Company data provided by crunchbase
