Cytiva · 13 hours ago
Marketing Writer, Editorial Content
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BiotechnologyLife Science
Actively Hiring
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Responsibilities
Help develop high quality and engaging content to educate, influence and stimulate action of the target persona and achieve content performance objectives
Ensure all content adheres to brand guidelines and quality procedures
Work with content stakeholders to establish an actionable content strategy
Liaise with channel partners to understand content performance and to feed this information into future content strategies.
Qualification
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Required
Bachelor’s degree in Communications, Marketing, or English language
5+ years of writing experience in a marketing role
A working knowledge of content as part of marketing strategy with an understanding of how to target an audience and write towards it to achieve content objectives
Good communication skills to work closely with stakeholders including subject matter experts, campaign managers and channel owners
Excellent command of written and spoken English with in-depth understanding of English grammar and spelling
Ability to travel. Occasional national and international travel requiring one or more overnight stays.
Preferred
life sciences product/industry acumen or awareness
understanding of SEO and writing web based content that targets keywords to boost traffic and SERP performance
Benefits
Paid time off
Medical/dental/vision insurance
401(k)
Company
Cytiva
Cytiva, now with the life sciences business from Pall Corporation, is a global biotechnology leader dedicated to helping customers discover and commercialize the next generation of therapeutics.