Perficient · 3 days ago
Marketo Architect with Cloud, Sub-Contractor - Remote
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Responsibilities
Works as a hands-on Marketing Automation (MA) technical subject matter expert, having had the breadth and depth of experience to provide solutions to complex business problems, based on real-world experiences
Conducts business process review meetings and defines technical/functional requirements for marketing automation solutions
Creates marketing automation implementation plans to include sales and marketing alignment, lead-to-revenue strategies, database requirements, automation configuration, and functional mapping of integrations
Leads architecture projects, working to understand functional requirements, interacting with cross-functional teams to architect, design, develop, test, and deliver
Oversees and executes marketing automation audits, implementations, integrations, and rebuilds as a member of a cross-functional team
Generates customer presentations leveraging value-based methodologies
Proof-of-concept projects to validate new architectures and solutions
Collaborates with account and project managers in managing client relationships
Contributes to sales decks and presentations for new client and project opportunities
Qualification
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Required
8+ years of business experience, demand generation, business consulting, in a Marketing Automation business environment.
Salesforce Marketing Cloud is needed for this position along with Marketo and Hubspot.
Deep understanding of all digital marketing and product experiences, and an understanding of how they connect brands to consumers for both B2B and B2C.
Proficiency in developing business cases, eliciting requirements, and implementing solution strategy with non-technical individuals, development teams, and other ancillary project members for enterprise-level prospects and customers.
Experience in defining new architectures and ability to drive an independent project from an architectural standpoint.
Ability to manage and prioritize several high-speed, high-volume, complex digital projects.
Practice with professional status reports, minutes, statistical tracking tools, etc.
Experience leading projects with a minimum 5-10 members.
Excellent written and verbal communication skills and ability to speak at a technical level to day-to-day stakeholders as well as higher level to leadership team.
Knowledge of project management tools.
Familiarity in digital marketing agencies or marketing technology managed service provider.
Preferred
Salesforce Account Engagement (Pardot), Salesforce Marketing Cloud, HubSpot, Eloqua and Salesforce.com.
Marketo Certified Solutions Architect and other MAP certifications a plus.
Company
Perficient
Perficient is an IT consulting firm that helps companies adapt their systems to third party software products that use internet.
Funding
Current Stage
Public CompanyTotal Funding
$65.3M2024-05-05Acquired· by EQT ($3B)
2024-01-17Post Ipo Equity· $4.44M
2022-10-17Post Ipo Equity· $5.18M
Leadership Team
Recent News
Business Journals
2024-05-07
MarketScreener
2024-05-06
2024-05-06
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