Firecrown ยท 3 hours ago
Media Operations Director
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Responsibilities
Manage team of campaign managers:
Lead weekly team meetings to ensure timelines are met, digital campaigns are optimized, and client satisfaction is delivered
Identify opportunities for improvement of operational processes where needed
Coordinate with sales, marketing and product teams to facilitate new product launches
Oversee team training sessions for new products
Coordinate ad campaign activities:
Collaborate with sales and marketing teams to understand client requirements and campaign objectives.
Develop comprehensive advertising plans and timelines for each campaign.
Liaise with clients to obtain necessary assets, including ad creatives, specifications, and targeting information.
Ensure accurate implementation of omnichannel ad campaigns across web, display, social and email.
Manage ad scheduling and placements:
Utilize ad management systems to schedule and place advertisements according to client specifications.
Monitor and optimize ad placements to maximize exposure and performance.
Monitor ad performance and reporting:
Track and analyze ad campaign performance metrics, including impressions, click-through rates, conversions, and other relevant KPIs.
Identify areas for improvement and recommend optimizations to enhance overall advertising effectiveness.
Client communication and relationship management:
Serve as the main point of contact for clients throughout the advertising campaign lifecycle.
Provide exceptional customer service by promptly addressing client inquiries, requests, and concerns.
Cultivate strong relationships with clients to ensure satisfaction and foster long-term partnerships.
Custom content coordination:
Liaise with internal production teams such as graphic designers, content writers, and video editors to complete custom content projects in partnership with clients
Collaborate with clients and internal teams to address feedback and deliver client satisfaction
This job description offers a partial list of duties and responsibilities. Additional duties and responsibilities may be assigned as needed.
Qualification
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Required
Bachelor's degree in marketing, advertising, communications, or a related field.
5-10 years of experience in paid media or a similar role within the media industry or agency setting.
3-5 years of experience managing a team of two or more individuals
Strong project management skills with the ability to handle multiple campaigns simultaneously.
Proficiency in advertising and project management platforms including Meta Business Suite, Google Ad Manager, Google Analytics, and Asana.
Excellent analytical skills with the ability to interpret and present campaign performance data.
Exceptional organizational and time management abilities.
Excellent communication and interpersonal skills.
Detail-oriented with a focus on accuracy and quality.
Ability to work effectively both independently and collaboratively in a fast-paced environment.
Preferred
Knowledge of marine industry trends, terminology, and target audience preferences is a plus.
Company
Firecrown
Firecrown (formerly FLYING Media Group) acquires and maintains the world's leading aviation, marine, supply chain, and lifestyle publications.
Funding
Current Stage
Growth StageCompany data provided by crunchbase