myGwork - LGBTQ+ Business Community · 3 days ago
Media Planner
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Responsibilities
Assist in the development and implementation of client media plan and marketing recommendations
Work collaboratively with team members to execute and maintain media plans across mediums, including Digital, Audio, TV and/or Print.
Manage the day-to-day implementation, optimization, and performance of campaign activities including client authorizations, budgets, and the reconciliation process.
Analyze and provide clients with research data, media/marketing information, and strategic campaign analysis.
Build and maintain strong working relationships with clients, vendors, publishers and the client’s creative resources to ensure an effective creation and implementation of campaigns.
Operate as the team representative in ongoing vendor communications, overseeing timely and consistent feedback and responses
Monitor and assess ongoing campaign performance; assist in strategic analysis of campaigns
Effectively manage time and responsibilities in regard to deadlines and client need
Utilize agency resources and cross-functional teams throughout the media planning process
Mentor Associates and provide opportunities for continued growth and advancement, in coordination with team leadership
Show a willingness to accommodate ad hoc requests and take on new responsibilities as the job’s duties evolve
Qualification
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Required
Bachelor's degree required, preferably in a related field
1+ year(s) of experience in prior media planning function
Experience with campaign management/ad serving technology and third-party market research tools
Strong written, verbal communication, negotiation, and presentation skills
Ability to effectively multi-task multiple, competing priorities, and projects through strong time management and organization
Proficient understanding of accounting principles, data analyzing, and market research
Ability to work effectively cross-functionally and maintain strong professional relationships with clients and various outside vendors
Proficient working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)
Benefits
Company pension/retirement plan
Private medical insurance
Comprehensive employee wellbeing initiatives
Generous time-off policy
Company
myGwork - LGBTQ+ Business Community
myGwork is the largest global platform for the LGBTQ+ business community.
Funding
Current Stage
Early StageTotal Funding
$4.77MKey Investors
24 HaymarketInnovate UK
2023-08-17Series Unknown· $1.66M
2023-08-17Grant· Undisclosed
2021-12-07Series A· $2.12M
Recent News
2024-04-10
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