Zscaler · 3 days ago
Midwest/Heartland Regional Marketing Manager
Maximize your interview chances
Cloud SecurityCyber Security
H1B Sponsor Likely
Insider Connection @Zscaler
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Develop and execute data-driven, cross-segment marketing plans for Midwest / Heartland markets that drive growth through experience, targeted account marketing, and local demand generation, including customer experiences and events such as digital series, CXO roundtables, and trade shows. Use tools like SFDC, intent data, and Tableau to enhance targeting and guide contacts along the buyer’s journey.
Build and nurture partnerships with corporate communications, global marketing, product teams, regional sales leaders, and channel partners to create an integrated GTM plan. Collaborate on experience to raise brand awareness, prioritize target accounts, and promote engagement through a unified 'One Zscaler' experience for customers.
Analyze, and communicate performance through weekly updates, annual performance reviews, and regular communication cadences across segments. Track performance against targets, refine strategies based on insights, and contribute to AMS marketing teamwork while embodying core values.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
8+ years of experience developing demand and integrated marketing campaigns in a high-tech B2B environment, and remotely while staying integrated with the core team.
Experience tracking Return on investment and analyzing marketing events, programs and metrics. Must report results and trends to sales and marketing leaders.
Knowledge of SFDC, Marketo, Tableau, and other MarTech stack an advantage.
Experience with live and digital marketing activities such as in-person trade shows and conferences, virtual events, lead generation, ABM and email nurture campaigns, etc.
Successful management demonstrated with managing campaigns and live events from concept to post-event follow-up and lead management.
Willing to travel approx. 25% of the time.
Preferred
Previous support of field sales and partner organizations within the IT industry.
Benefits
Various health plans
Time off plans for vacation and sick time
Parental leave options
Retirement options
Education reimbursement
In-office perks, and more!
Company
Zscaler
Zscaler is a global cloud-based information security company that enables secure digital transformation for mobile and cloud.
H1B Sponsorship
Zscaler has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (77)
2022 (137)
2021 (111)
2020 (63)
Funding
Current Stage
Public CompanyTotal Funding
$170.7MKey Investors
TPG GrowthLightspeed Venture Partners
2024-04-23Post Ipo Equity· $22.7M
2018-03-16IPO· nasdaq:ZS
2017-11-08Secondary Market· Undisclosed
Recent News
GlobeNewswire News Room
2024-11-12
GlobeNewswire News Room
2024-11-07
2024-11-05
Company data provided by crunchbase