Trinity Broadcasting Network (TBN) · 19 hours ago

Paid Media Specialist - Advertising

California, United States

Full-time

Remote

Mid Level

4+ years exp

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Insider Connection @Trinity Broadcasting Network (TBN)

Discover valuable connections within the company who might provide insights and potential referrals.
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Responsibilities

Paid Campaign Development: Design, build, and manage strategic paid media social campaigns across Meta, Twitter, TikTok, Google, and programatic.

Conversion Tracking: Be able to Implement pixel and conversion tracking using GTM and GA4

Optimization: Continuously monitor and optimize campaigns to ensure maximum performance and return on investment, adjusting bids, creatives, and strategies as necessary.

Trend Analysis: Stay up-to-date with the latest social media and creative trends to ensure campaigns are innovative and competitive.

Performance Analysis: Utilize data analytics to assess the performance of campaigns, identify areas of improvement, and report findings to internal stakeholders and clients.

Budget Management: Manage and allocate budgets effectively across different platforms and campaigns to maximize efficiency and results.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Paid Media ManagementGoogle AdsMeta AdsData AnalysisGoogle AnalyticsTag ManagerStrategic Skills