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Direct Agents · 2 days ago
Paid Search Strategist
New York, NY
Full-time
Hybrid
Mid Level
$85K/yr - $100K/yr
3+ years exp
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Responsibilities
Collaborate with a diverse range of clients to craft and execute dynamic paid search campaigns.
Develop and execute comprehensive strategies that exceed client goals while maintaining optimal cost per acquisition (CPA) or maximizing return on ad spend (ROAS).
Immerse in client business models, products, services, and competition to create campaigns driving business profitability and growth.
Collaborate with various channel teams to execute integrated omni-channel strategies, extending influence beyond search distribution.
Utilize automation and AI tools to streamline work processes and drive optimal ROI for clients.
Optimize campaigns from multiple angles using analytical skills to enhance quality scores, conversion rates, and outpace competition.
Educate and mentor a team of analysts, sharing knowledge and expertise to uplift the collective skillset.
Conduct audits and craft bespoke pitches showcasing agency prowess in the paid search domain.
Qualification
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Required
3+ Years of Search Marketing Mastery: You're not just familiar with search marketing; you're a seasoned expert. With 3 or more years of hands-on experience, you've honed your skills in crafting, implementing, and optimizing high-impact paid search campaigns. Your track record showcases your ability to consistently drive results that exceed client expectations.
Varied Client Exposure: Your expertise spans diverse client verticals, particularly within e-commerce, entertainment, and direct response. Your experience with these industries equips you to understand their unique nuances and tailor strategies that resonate with their specific audiences and goals.
Analytical Acumen: Data Whisperer: Numbers are your language, and you possess an uncanny ability to decipher data. Your keen analytical skills allow you to unearth actionable insights from complex datasets, fueling your campaign strategies with precision.
Problem-Solving Savvy: Complex challenges are opportunities in disguise for you. Your problem-solving prowess enables you to dissect intricate campaign issues and design innovative solutions that drive exceptional performance.
Time Management and Adaptability: Master Multitasker: Juggling multiple tasks and campaigns doesn't faze you. You excel in efficiently managing your time and priorities, ensuring that each campaign receives the attention it deserves.
Agility in Action: You thrive in a dynamic environment. Whether it's a sudden market shift or emerging industry trends, you're quick to adapt your strategies and capitalize on new opportunities.
Ownership and Collaboration: Strategic Visionary: Your perspective isn't just about the immediate; you grasp the bigger picture. You're not afraid to get your hands dirty and lead by example, diving into the trenches to ensure tasks are completed effectively.
Collaborative Crusader: You understand the power of teamwork. While you're capable of owning projects individually, you're also a collaborative force, seamlessly working with cross-functional teams to achieve collective success.
Benefits
Health, dental, vision, and mental health benefits including access to providers like: One Medical, Talkspace, KindBody, and Health Advocate
Paid Time Off, Birthdays, Volunteering Time
PTO ranges from 15 - 24 days/year with additional days allocated for sick time
A newly built and sun-drenched penthouse office with incredible views over Flatiron
Happy Hours and our premier annual events including ‘Field Day’ and our annual themed Holiday party extravaganza
A new MacBook Pro laptop for ease of work in office or remotely
Dog friendly office!
An inspiring atmosphere with supportive colleagues and innovative projects
Future career development opportunities with internal and external opportunities for professional growth and networking
Epic regular team building and celebrations
Company
Direct Agents
Direct Agents is a full service digital marketing agency that provides brand advertisers with customized online advertising solutions.
51-200 employees
H1B Sponsorship
Direct Agents has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2022 (2)
2021 (4)
2020 (2)
Funding
Current Stage
Growth StageLeadership Team
Dinesh Boaz
Creative Director and Co-Founder
Josh Boaz
Managing Director and Co-Founder
Company data provided by crunchbase
