Svitla Systems, Inc. · 1 day ago
Pardot HTML Developer
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Responsibilities
Take over existing builds and implement email and landing page templates within Pardot using established formats and structures.
Collaborate with our creative team, including graphic designers, to design and develop visually appealing and functional templates for Pardot.
Translate graphic designs into responsive, optimized HTML templates.
Ensure templates render correctly across multiple devices, email clients, and browsers using validation tools and testing.
Optimize templates for responsiveness and accessibility (WCAG compliance).
Implement UTM parameters and tracking tags to support campaign performance measurement.
Perform rendering validations to ensure consistent formatting and design.
Debug and resolve any HTML/CSS issues affecting performance or rendering.
Stay updated on the latest HTML/CSS trends, email marketing best practices, and Pardot developments.
Document workflows and processes for future scalability.
Qualification
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Required
+5 years of experience in a similar position
Proven experience as an HTML Developer with a focus on Salesforce Account Engagement (Pardot)
Proficiency in HTML, CSS, and email development best practices (e.g., handling media queries, inline styles)
Strong understanding of email rendering across platforms like Outlook, Gmail, Apple Mail, etc.
Experience with UTM tagging and campaign tracking strategies
Ability to create and test responsive designs that adapt seamlessly across devices and screen sizes
Familiarity with rendering validation tools (e.g., Litmus, Email on Acid) and Pardot-specific development processes
Strong attention to detail and ability to troubleshoot rendering and technical issues
Excellent communication and collaboration skills, with experience working in cross-functional teams
HTML Developer: 5 years (Required)
Pardot: 5 years (Required)
Salesforce: 5 years (Required)
Preferred
Familiarity with graphic design tools such as Adobe Creative Suite or Figma
Experience with marketing automation workflows and integrating HTML assets into Pardot campaigns
Figma-hosted design systems: 4 years (Preferred)
Benefits
Flexible schedule
Work from home