Aeroflow Health · 1 day ago

Partnerships Marketing Manager

Carrollton, GA

Full-time

Remote

Mid, Senior Level

6+ years exp

Maximize your interview chances

Health CareMedical Device

Growth Opportunities

Insider Connection @Aeroflow Health

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Work with Marketing leadership to develop and enhance the growth of partnership marketing strategies, including sponsorship opportunities and philanthropic initiatives.

Identify and evaluate potential partnership opportunities to expand brand reach and impact.

Promote our vendor partnership marketing program to maximize revenue opportunities.

Become an expert on our customer experience and journey. Utilize this understanding to develop strategies, execute marketing plans and provide recommendations for optimizations.

Oversee the planning, execution, and performance of multi-channel partnership programs and marketing campaigns to drive demand generation.

Negotiate partnership agreements, oversee partnership marketing budget and manage relationships to ensure success.

Develop and execute strategic partnerships to advance the brand’s philanthropic and social responsibility initiatives, collaborating with mission-aligned organizations to create impactful, brand-aligned programs.

Be a steward of the Aeroflow Breastpumps brand strategy, positioning and guardrails.

Ensure brand alignment in all partner-related content and messaging, ensuring consistency in voice, tone, and positioning across co-branded efforts.

Collaborate with the Marketing team to execute successful partnership campaigns and content, including presentations, website placements, email marketing, social promotions, influencer partnerships and digital media campaigns.

Coordinate with external partners, brand marketing, performance marketing, sales operations, and consumer insights on collection of consumer research and trends, industry updates and performance data to fully understand our target customers and optimize campaign strategies.

Measure the performance of partnership campaigns to evaluate, optimize and deliver results.

Create comprehensive reports and deliver insights into campaign effectiveness of partnership related initiatives to build future programs.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Partnership MarketingCampaign AnalysisProject ManagementConsumer BehaviorData-Driven Decision MakingCross-Functional CollaborationJiraHIPAA Compliance