Refine Labs · 1 day ago
Performance Marketing Manager
United States
Full-time
Remote
Mid Level
$80K/yr - $90K/yr
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Responsibilities
Paid Media Campaign Management: Plan, test, implement, and measure multi-channel media campaigns to drive inbound demand. Perform audience research to develop new campaign ideas for paid search and paid social. Manage day-to-day performance across several media channels including, but not limited to: LinkedIn, Meta Ads, & Google Ads.
Data Analysis and Reporting: Analyze performance data and report on results, including campaign results, data stories and spend recommendations. Rapidly iterate on strategy based on findings.
Budget Management and Pacing: Effectively allocate and pace media spend across the channels that you manage to drive key business results for your clients.
Client Management: Interface regularly with clients, prepare reports, presentations & other client facing materials to showcase the results and impact of your efforts.
Qualification
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Required
Demonstrated experience building & optimizing paid media campaigns, preferably in a B2B SaaS/Tech environment
An analytical mindset and proven track record in making data-driven decisions to continually optimize performance and determine future investments
The ability to identify trends & insights through in-depth data analysis
Experience building & managing ad campaigns in Google Ads, LinkedIn, and Meta
Familiarity with how digital ads are served and tracked using pixels, URL parameters (UTM codes)
Demonstrated ability to track campaign performance across multiple channels
Empathy – for our team, our partners, our clients, and their customers
To be a team player with exceptional communication and interpersonal skills
The ability to clearly articulate ideas, frame problems and offer solutions
Strong organization & multi-tasking skills and the ability to consistently evaluate priorities with attention to detail
To be adept at juggling many projects at once, working cross-functionally while never losing sight of goals and timelines
To be able to effectively communicate expectations to team members in a timely and clear fashion
The ability to resolve and/or escalate issues in a proactive manner in order to adhere to campaign delivery goals
Preferred
Google Ads & Analytics certifications preferred!
Experience in other platforms is a plus! [Youtube, Bing, Twitter, Reddit, Capterra, etc.]
Benefits
Premium employer-sponsored health coverage - medical, dental, & vision
Paid parental leave
401(k)
Unlimited PTO with minimum time off (a minimum of 7 days off every 6 months)
No Meeting Fridays
Company
Refine Labs
Our Revenue Engine Optimization formula helps B2B companies accelerate revenue growth with a focus on pipeline velocity.
Founded in 2019
51-200 employees
H1B Sponsorship
Refine Labs has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2020 (1)
Funding
Current Stage
Growth StageLeadership Team
Megan Bowen
Chief Operating Officer
M
Matthew Valich
Partner
Recent News
Company data provided by crunchbase
