28 applicants

Company

Original Job Post

Amazon · 2 days ago

Principal, US Video Strategy and Go-To-Market

New York, NY

Full-time

Onsite

Senior Level

$158K/yr - $262K/yr

10+ years exp

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Responsibilities

Develop the vision and end-to-end strategy for positioning, pricing, packaging, and planning of Amazon’s advertising offerings across all video properties, working alongside WW GTM

Maintain firm grasp of video advertising market and competitive trends to identify and assess opportunities

Lead quantitative analysis of demand, including opportunity sizing of both traditional/existing demand channels and emerging/new demand sources

Reconcile supply-based budget models with demand-based analyses, in coordination with Finance teams

Analyze and recommend trade-offs between price, volume and yield-generating strategies

Work directly with US Video Sales Specialist (VSS), Large Customer Sales (LCS), Global Growth Sales (GGS) and other sales teams on enablement and demand generation strategies to achieve revenue and adoption targets

Aggregate US Voice of Customer (VOC) and partner with WW GTM to drive video solutions for customers and revenue growth for Amazon

Drive growth of Amazon’s video advertising offerings, including business management in support of Video org goals around revenue, product adoption, advertiser maturity advancement, etc.

Ready understanding of quarterly sales pacing (to budget revenue and/or other goals), to recommend adjustments to GTM strategies or tactics as appropriate

Produce stack-ranked set of sales priorities to influence product requirements, roadmap decisions and trade-offs

Partner with Ads Marketing on customer-facing Video Sales and Marketing narratives

Partner with cross-functional leads across the Amazon Ads organization to ensure execution of GTM strategies, including tactical week-to-week guidance and support

Assist in regional training development for sales enablement execution

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Sales StrategyBusiness DevelopmentProduct ManagementDigital Media StrategyGTMMedia & Entertainment Industry KnowledgeDigital Media LandscapeVideo AdvertisingAdTechIdentity ResolutionDSPsProgrammatic MediaPremium Digital VideoPerformance AdvertisingSenior Stakeholder ManagementProblem-SolvingLeadershipRelationship ManagementBusiness AgreementsProduct StrategyData AnalysisAutonomyTeamwork

Required

Bachelor's degree

Experience developing strategies that influence leadership decisions at the organizational level

10+ years of experience in sales strategy, business development, product management, digital media strategy or GTM at a media & entertainment company

Extensive knowledge of digital media landscape, video advertising, and AdTech (e.g. Identity resolution, DSPs, programmatic media, premium digital video, performance advertising)

Experience in previous roles managing relationships with senior stakeholders including: Product leaders, Sales, Account Management, Finance and Marketing

Preferred

10+ years of developing, negotiating and executing business agreements experience

Master's degree or equivalent

Demonstrated ability to operate autonomously while defining and delivering priorities amidst ambiguity

Experience building and executing product and sales strategies across teams at scale globally

Data Analysis proficiency to build data driven sales strategies

Benefits

Equity

Sign-on Payments

Full Range of Medical Benefits

Full Range of Financial Benefits

Company

Amazon

Glassdoor

3.7

Amazon is a global tech firm with a focus on e-commerce, cloud computing, digital streaming, and artificial intelligence.

Founded in 1994

Seattle, Washington, USA

10,001+ employees

https://amazon.com

H1B Sponsorship

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