6sense · 3 days ago
Principal Strategist (Revenue Operations & Reporting)
United States
Full-time
Remote
Lead/Staff
$145K/yr - $213K/yr
8+ years exp
Maximize your interview chancesArtificial Intelligence (AI)B2B
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Responsibilities
Help clients understand and optimize their revenue team's performance by reporting on core functions, underlying data, and processes.
Develop a vision for full-funnel reporting, capturing the journey from initial audience reach to revenue creation.
Define essential reports and establish a hierarchy of reporting for marketing, sales, and revenue operations.
Create performance reports that guide pipeline planning and forecasting.
Develop actionable marketing reporting frameworks for revenue team stakeholders.
Define reporting requirements, from metrics selection to data management and report layouts, at each level of the marketing framework.
Create frameworks for actionable sales reporting for revenue team stakeholders.
Develop a vision for full sales funnel reporting from Marketing Qualified Account (MQA) to close or disposition.
Define reporting requirements and performance metrics for the sales framework.
Advise on data hygiene governance strategies to drive data analysis and governance practices.
Develop frameworks for actionable revenue operations reporting for stakeholders.
Equip RevOps teams to develop strategies and processes governing core revenue team capabilities.
Guide clients in defining and developing lead and account management strategies that support an account-focused, journey-aligned approach.
Assist in defining requirements for lead-to-account matching and ownership, and develop automated processes for matching and assignment.
Help clients adopt the MQA/6QA model with data-driven processes supporting engagement tactics, management, and reporting.
Identify conditions signaling when an account requires sales engagement according to the client's GTM strategy.
Design and implement MQA/6QA processes in 6sense and other core systems.
Identify best practices for integrating and managing technologies such as marketing automation, CRM, sales enablement tools, and marketing execution channels.
Advise on frameworks for systems and data management practices supporting marketing and sales activities.
Review best practices for acquiring lead, contact, and account records to ensure data integrity and standardization.
Advise on enablement frameworks to support 6sense orchestration capabilities.
Provide guidance on matching and duplicate rules to drive data hygiene.
Review best practices for record assignment and ownership.
Advise on best practices for parent/child account hierarchies to ensure data integrity.
Guide clients on the 6sense account mastering process to produce desired results.
Provide guidance on additional system and process improvements required for transitioning to an account-based GTM model.
Conduct extended analyses to determine optimal definitions for MQA or performance baselines.
Advise on enhanced processes and infrastructure to support advanced account-based approaches.
Qualification
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Required
Bachelor's degree in Business Administration, Marketing, Data Analytics, or related field.
8+ years of experience in Revenue Operations, Sales Operations, Marketing Operations, or related fields within B2B companies.
3+ years in a leadership role managing teams and cross-functional projects.
Proven track record of developing and implementing revenue operations strategies and reporting frameworks.
Ability to think big-picture about strategic priorities and translate them into actionable plans.
Experience in creating and implementing go-to-market strategies and pipeline forecasting models.
Strong understanding of CRM systems, marketing automation platforms, and the RevTech ecosystem.
Familiarity with data management, data hygiene practices, and system integrations.
Demonstrated experience driving organizational change and process improvements.
Proven ability to influence executive stakeholders and drive adoption of new strategies.
Exceptional presentation and communication skills.
Ability to engage and educate stakeholders at all levels, including large sales meetings and trainings.
Strong team player who excels in cross-functional environments.
Skilled in stakeholder management and building consensus across departments.
Strong analytical and quantitative abilities.
Proficiency in data analysis tools and techniques to drive data-driven decision-making.
Preferred
MBA or advanced degree preferred.
Benefits
Generous health insurance coverage
Life and disability insurance
401K employer matching program
Paid holidays
Self-care days
Paid time off (PTO)
Paid parental leave
Generous paid time-off and holidays
Stock options
Company
6sense
6sense is a platform designed to help B2B companies identify, engage, and convert potential buyers using advanced AI technology.
1,001-5,000 employees
H1B Sponsorship
6sense has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (4)
2022 (30)
2021 (20)
2020 (4)
Funding
Current Stage
Late StageTotal Funding
$526MKey Investors
Silicon Valley BankD1 Capital PartnersInsight Partners
2023-06-22Debt Financing· $100M
2022-01-20Series E· $200M
2021-03-30Series D· $125M
Leadership Team
Jason Zintak
Chief Executive Officer
Premal Shah
Co-Founder and SVP of Engineering and Infrastructure
Recent News
2024-11-29
Company data provided by crunchbase
