37 applicants

Company

Cisco · 3 days ago

Product Growth Strategist, Authentication and Identity Security - Cisco Security Product Marketing

United States

Full-time

Remote

Senior Level, Lead/Staff

$187K/yr - $240K/yr

10+ years exp

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Communications InfrastructureEnterprise Software

Growth Opportunities

H1B Sponsor Likely

Hiring Manager

Indra Quirós Jara

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Responsibilities

Develop Go-to-Market Strategy for new and existing products: Develop and execute the GTM strategy including identifying target markets, messaging, and positioning.

Develop Core Product Positioning, Messaging, and Differentiators: Craft compelling and consistent positioning and messaging around the differentiators that align with the overall product strategy and resonate with customers and partners. Work with inbound product management, engineering, and the field to identify and articulate the outstanding value propositions of Cisco Security products, ensuring they are communicated and understood by the target audiences. Passionately represent the voice of our customers to internal teams.

Enable Sales and Partners: Develop content for collateral, product training, and other resources for direct sales teams and partner organizations. Engage directly with sales and customers to understand changing needs. Attend industry events. Serve as subject matter expert.

Conduct Market Research: Continuously analyze the market and customer feedback to identify emerging trends, opportunities, and threats. Conduct meticulous competitive analysis to ensure the product is positioned successfully.

Influence Partners, including Executives: Use excellent communication skills for effective engagement. Demonstrate your strong analytical and problem-solving skills with a data-driven mentality to make product and marketing recommendations. Define and monitor metrics to assess GTM success.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Product ManagementCybersecurityGo-to-Market StrategyMarket ResearchAccess Management

Required

10+ years in enterprise/b2b tech with 3 years of product management experience, including 3 in cybersecurity

Bachelor's degree or equivalent experience in computer science or related fields

Experience bringing together technical requirements from various domains and partners, then translating technical information into content targeted, appropriate, and consumable by a variety of audiences

Strong written and verbal communication skills

Preferred

Expertise in identity and access management or identity security

MBA

Experience speaking publicly to an executive-level audience

Strong project execution skills, attention to detail, and a risk-mitigation mentality

Self-motivation and partnership a strive to find new and innovative solutions

Excellent analytical, problem-solving, and reporting skills in customer-facing roles

Ability to lead and influence via persuasion, perseverance, and energy to drive consensus across functions and teams

Collaboration with internal and external partners.

Company

Cisco

Glassdoor

4.3

Cisco develops, manufactures, and sells networking hardware, telecommunications equipment, and other technology services and products.

Founded in 1984

San Jose, California, USA

10001+ employees

http://www.cisco.com

H1B Sponsorship

Cisco has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (784)

2022 (1945)

2021 (2392)

2020 (1283)