Mindbloom · 2 days ago

Product Marketing Lead

United States

Full-time

Remote

Senior Level

$100K/yr - $165K/yr

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Health CareTherapeutics

Insider Connection @Mindbloom

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Customer Insights and Journey Mapping: Spearhead customer journey maps that unlock the secrets to engaging new and existing clients, transforming their interactions

Voice of the Client: Implement rituals, artifacts, and mechanisms to systemize deep client understanding and lead 8+ monthly client interviews

Copy Czar: Materially increase conversion rates and brand consistency by writing and managing the writing of stunning copy for the website, acquisition funnel, and client experience

Community Management: Skyrocket our community by creating an extraordinary valuable experience for every member

Product Launches: Creatively, strategically, and systematically market new features and products to existing customers and new audiences

Brand Champion: Create and maintain strong alignment between our brand tone words, value props, and key messaging across all client touchpoints

Qualification

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Voice of the ClientCopywriting & MessagingBias Towards ActionMission-ObsessedRemote-ablePractices Intellectual HonestyMakes Exceptional DecisionsCultivates WholenessFocus