Morningstar · 5 days ago
Product Marketing Manager - Data
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Asset ManagementEnterprise Software
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Responsibilities
Craft and execute the go-to-market strategy for a category of data releases across multiple products, including positioning, content development, service enablement, and sales and success training and enablement to deliver business growth, which includes retaining existing clients and attracting new clients.
Craft and execute the go-to-market strategy for new product releases, including positioning, content development, service enablement, and sales enablement to deliver business growth, which includes retaining existing clients and attracting new clients.
Deeply understand our buyers, and constantly bring actionable new market/client insights back to the team including market research, and win/loss analysis. Leverage findings to help the team better understand gaps in the market, driving product development, packaging, pricing, positioning, and messaging decisions.
Epitomize a test, learn, iterate mindset to launch and optimize multi-channel marketing campaigns that generate demand and drive new client acquisition.
Audit current portfolio of sales enablement and client-facing assets. Use findings to present a plan for on-going optimization and advocacy as well as how to increase the engagement of sales teams.
Interact with clients and central marketing partners in the development of testimonials and other materials to support marketing programs and enrich sales materials.
Collaborate with our business analysts to measure, analyze, and report on the success of product marketing programs monthly, quarterly, and as requested with executive stakeholders to identify opportunities to continuously improve our outcomes relative to our goals.
Qualification
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Required
Minimum of 3-5 years in a product marketing or product management capacity
Financial industry and or SaaS/PaaS experience preferred
Bachelor’s degree
Track record of successfully leading complex, cross-functional initiatives that have proven business results and customer satisfaction
Exceptional prioritization skills within a dynamic environment
Powerful communication skills for internal and external outreach and advocacy. Samples of content you have created to showcase different communication styles/approaches, a plus
Must be data-driven and understand how to translate marketing metrics into opportunities for action
Self-starter with a proven commitment to a test, learn, and iterate mindset
Previous experience partnering closely with sales teams to deliver support materials or assets/training is a plus
Preferred
Financial industry and or SaaS/PaaS experience preferred
Benefits
Hybrid work environment
Remote work option
Collaboration in-person weekly
Flexible work arrangements
Tools and resources for global engagement
Company
Morningstar
Morningstar provides independent investment research to investors worldwide.
H1B Sponsorship
Morningstar has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (57)
2022 (53)
2021 (62)
2020 (45)
Funding
Current Stage
Public CompanyTotal Funding
$91M2005-05-03IPO· nasdaq:MORN
1999-07-09Private Equity· $91M
Recent News
2024-06-03
2024-05-31
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