NuByt, Inc. · 16 hours ago

Product Marketing Manager

United States

Contract

Remote

Senior Level

7+ years exp

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Responsibilities

Be the voice and expert of the target audience. Synthesize user insights, industry trends, and competitive intel to develop recommendations for marketing and product strategies.

Leverage behavioral data and user insights to develop GTM plans that fuel new product launches and ongoing product adoption.

Rapidly experiment and iterate to improve KPIs such as adoption and retention. Work to understand and share the impact and learnings from initiatives you’re driving.

Work cross-functionally with Product, Engineering, Data Science, Design, etc., to drive product strategy and shape the product roadmap.

Develop and execute on creative briefs to inform creative and copy teams on campaign design and partner with Marketing Ops for launch and measurement

Build evergreen lifecycle strategies to drive ongoing product adoption and business impact.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Growth marketingLifecycle marketingProduct marketingData-driven marketingConsumer insightsProblem-solving strategiesCross-functional collaboration

Required

Bachelor’s degree

7+ years of experience relevant to product marketing

Analytical thinker and experience in data-driven marketing. Results driven with the ability to analyze complex data to inform strategic decisions.

Experience in applying consumer insights to inform and optimize the product experience

Very strong written and verbal communication skills

Thrives in a fast-paced environment and can adapt quickly to shifting priorities. Must have bias toward action and ability to identify and simplify problems

Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams

Experience developing strategies to solve ambiguous and complex problems