Stepful · 2 days ago
Product Marketing Manager
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Health CareProfessional Services
H1B Sponsorship
Insider Connection @Stepful
Responsibilities
Develop and execute marketing strategies to effectively target healthcare employers, driving awareness and adoption of Stepful's training services.
Partner directly with Sales to drive lead generation and optimize the lead funnel.
Create compelling case studies and thought leadership content highlighting the impact of Stepful's training programs on improving healthcare workforce performance and patient outcomes.
Collaborate with the Sales team to enhance sales materials, including presentations, brochures, and proposals, to effectively communicate the value proposition of Stepful's offerings to healthcare clients.
Identify and pursue opportunities to showcase Stepful's expertise and solutions at industry conferences, events, and webinars, establishing the company as a thought leader in healthcare education.
Conduct market research and competitive analysis to stay informed about industry trends, customer needs, and emerging opportunities in the healthcare education market.
Collaborate cross-functionally with Product Development, Account Management, and Growth teams to ensure alignment and integration of marketing initiatives with overall business objectives.
Qualification
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Required
You have 5+ years of consulting or marketing experience in a startup
You have 5+ years of experience in B2B marketing or Sales
You are proficient in marketing automation platform, CRM systems (HubSpot ideally), and analytics tools
You are highly analytical with strong communication skills
You are willing to do whatever it takes to get the job done successfully
You aren’t afraid to get your hands dirty
You thrive in a fast-paced, ambiguous environment
Benefits
401k
Health insurance
Company
Stepful
Stepful helps those without college degrees train for and find entry-level healthcare jobs.
H1B Sponsorship
Stepful has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2022 (2)
Funding
Current Stage
Early StageTotal Funding
$36.26MKey Investors
AlleyCorpReach Capital
2024-02-20Series A· $12M
2023-09-27Seed· $11.76M
2023-05-25Seed· $7.5M
Recent News
2024-03-06
The Wall Street Journal
2024-01-26
Company data provided by crunchbase