Venus Labs · 9 hours ago
Product Marketing Manager
United States
Full-time
Remote
Mid Level
3+ years exp
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Responsibilities
Determine product positioning, market segmentation, value proposition, branding for each offering
Resourcing: set objectives, create the plan to achieve them and drive recruitment of the marketing team
Go-to-market strategy for new offerings and continuous assessment of strategy and performance for existing products
Hands-on marketing execution across all activities, communications and operations with, internal and external teams/agencies
Measure performance: develop monitoring and analytics for team objectives and initiatives and continuously assess and adjust weekly
Generate awareness: coordinate visibility across top tier media, events, speaking engagements
Ship content: own the content strategy, shipments and drive thought leadership contribution across teams
Qualification
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Required
At least 3 years of product marketing in the DeFi space
Results-driven approach and ownership mindset: you focus on building and iterating winning value propositions in the market across target segments
Mindful to understand the bigger picture and be hands-on and practical
Agility to find the determine correct path forward for each product, situation, not only repeat what was done before
Experiment and data-driven approach to marketing
Company
Venus Labs
Venus Protocol (“Venus”) is an algorithmic-based money market system designed to bring a complete decentralized finance-based lending and credit system onto Binance Smart Chain.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase
