Yokogawa · 2 days ago

Product Marketing Manager

Newnan, GA

Full-time

Onsite

Senior Level

5+ years exp

Wonder how qualified you are to the job?

Maximize your interview chances

ElectronicsManufacturing

Insider Connection @Yokogawa

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Develop a deep understanding of YCA’s regional market requirements and influence engineering teams to incorporate these needs into the design of current and future products.

Create and implement annual product business plans, defining actionable items and tracking progress.

Possess technical knowledge of products, articulate value propositions, key features, competitive positioning, target markets, and applications.

Collaborate with regional and global marketing teams to develop and launch product and industry-related promotional activities.

Create and maintain sales tools, including pitch decks, training materials, competitor comparisons, and customer references.

Provide expertise to help sales win large and complex opportunities, including product customizations and solution selling.

Exhibit strong communication skills to effectively interact with customers, sales representatives, application engineers, and internal staff.

Collaborate to improve technical support efficiency and ensure all technical data and documents are easily accessible.

Consistently meet or exceed financial targets.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Test & MeasurementPower AnalyzersData AcquisitionOscilloscopesOptical Spectrum AnalyzersInvertersMotors & DrivesEVsOptical CommunicationsNetwork ComponentsPractical ExperienceInterpersonal CommunicationProfessional Image

Required

Exceptional interpersonal and communication skills, both written and verbal. Consistently convey a professional and competent image.

Bachelor’s degree in engineering or equivalent experience.

5+ years practical experience with Test & Measurement (power analyzers, data acquisition, oscilloscopes, optical spectrum analyzers), inverters, motors & drives, EVs, optical communications and network components.